This sport will thrive when companies and organizations in the space chose to collaborate rather than compete.
New York, NY (PRWEB) May 13, 2014
The OCR World Championships (OCRWC), obstacle course racing's first independent championship, furthered its reach into international territory with today’s announcement of new qualifying events and digital media partners. This marks another important moment in what is anticipated to be the most collaborative event in the sport’s history.
With immediate effect, all 2014 Toughest races will be OCRWC qualifying events with the top 20 athletes from each gender qualifying for the October 25 & 26 World Championship which will take place in Cincinnati, Ohio. The Toughest race series is one of the broadest in the world with races across Northern Europe and Scandinavia.
“Toughest events are among the most challenging in the world and raise the bar for obstacle racing,” said OCRWC Founder Adrian Bijanada. “With the addition of their events, we are once again demonstrating to the racing community that we intend to make this event one of the broadest and most collaborative races in the world.”
“From early on, Toughest has been focused on the competitive side of OCR,” said Toughest CEO Nils Franzén. “The initiative taken by OCRWC is therefore something we truly appreciate and we are impressed by what they are doing for the sport of OCR and its community. We are honored to be chosen as a qualifying race.”
Additionally, after a very successful first event, the Bushido Challenge has also been selected as a qualifier race series with top five finishers in each age group from the August 2nd race to be eligible to compete in the World Championships.
“We are excited to be a qualifier," said Bushido Challenge CEO David Martin. “Our amazing participants, which have come from all over the country to compete in our unique events, now have the added opportunity to compete to qualify for the OCR World Championships.”
OCRWC organizers have partnered with first-of-their kind digital media partners OCR Warrior and OCR.tv.
Recently announced OCR Warrior is slated to be the first reality show based obstacle course racing and is scheduled for 24 weekly episodes in 2014, all of which will be available for free on OCR.tv, an upcoming digital entertainment network focused on the burgeoning sport of obstacle course racing.
“We’ve developed the world’s only head-to-head obstacle course challenge, where two athletes battle it out on a 1-mile course designed to challenge their skill, strength, and stamina in order to take home cash, prizes, free entry into the OCR World Championships, and the title of OCR Warrior. Our partnership with the OCR World Championships gives us access to amazing venues, talented athletes, and the ability to showcase the excitement of obstacle course racing from the inside.”
“From the onset, it’s been our belief that this sport will thrive when companies and organizations in the space chose to collaborate rather than compete,” said Bijanada. “Cooperative projects like these shine a spotlight on obstacle racing’s athletes and its community, which will help bring OCR to the forefront of the sporting world.”
About the OCR World Championships:
The OCR World Championships, announced in December 2013, is the first truly independent championship event designed to celebrate the athletes in the burgeoning sport of obstacle course racing. The race will be held on October 25th & 26th, 2014 in Cincinnati, OH. It will be one of the most diverse competitive events in the sport with over 16 racing categories including elite, age-group, and team competitions, and will feature over 50 categories for cash and prizes for athletes. For more information, visit http://ocrworldchampionships.com.
About the Toughest Race Series:
Toughest is the leading obstacle race series in the Nordics. The events are typically 8K with an incredible 50+ obstacles making it one of the world’s most intense races. For more information, visit http://www.toughest.se/.
About Bushido Challenge:
Bushido Challenge is the first obstacle race to feature a theme during the course that incorporates samurai, the Bushido Code and ninjas. Founded in 2013 by David Martin and Andy Royer, Bushido Challenge aims to create not only an engaging and challenging series of events, but a way of life that encourages participants to adhere to the 7 tenets of the Bushido Code.
For more information, visit http://www.bushidochallenge.com.