Coventry (PRWEB UK) 14 May 2014 -- Rant & Rave were recognised for their use of innovative technology to compete with bigger, more established companies and create a better, unique service for their clients.
The Rant & Rave technology platform allows companies to proactively communicate with and gather fast feedback from their customers by inviting them to ‘rant & rave’ about their experience. As the name suggests, its remit is to identify and convert negative sentiment from individuals (ranters) about a brand into a positive attitude, and capture and amplify the views of the positive (ravers).
Dennis Fois, CEO of Rant & Rave says: “Since our launch in 2000, we have worked hard to provide innovative customer engagement solutions that have a positive impact throughout a company; on staff morale, on reputation – and ultimately on their bottom line. We are proud to be selected as a stand-out company, and a Little British Battler, that is helping our clients create happy customers and to be at the cutting edge of customer engagement.”
Dennis met with the TechMarketView research team in April where he presented his company’s perspective and received expert thoughts on how the company could develop. TechMarketView’s theme for 2014 is ‘Race for Change’, where they believe that UK companies embracing technological change ahead of their competitors will be better positioned to disrupt established markets.
Angela Eager, analyst at TechMarketView commented about Rant & Rave: “We were impressed by their strategy of going after ‘challenger’ brands who act on the ‘voice of the customer’ theory and should help make its own voice heard amongst all the customer engagement chatter.”
The status as a Little British Battler follows a successful rebrand for the company (from Rapide) and a number of big new business wins including Papa John’s, Amey and News UK. The company were also recognised for recording a 21% average year-on-year revenue growth for the last seven years.
You can read TechMarketView’s write up of Rant & Rave here.
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Notes to Editors
About Rant & Rave
- Rant & Rave (formerly known as Rapide) was launched in 2000 by Nigel Shanahan and is one of the UK’s leading customer engagement specialists, counting half of the FTSE as clients.
- Its multi-channel solutions let brands proactively communicate with and gather fast feedback from their customers to manage and measure their experience. By providing solutions which are customer, not brand, centric Rant & Rave helps its clients to transform Ranters into Ravers and turn happy customers into lifelong advocates.
About TechMarketView
- TechMarketView LLP provides authoritative research and analysis on the technology scene including UKHotViews, the daily source of informed opinion and comment on the events, issues and players that really matter in the UK software and IT services market. To sign-up to UKHotViews or find out more about TechMarketView go to http://www.techmarketview.com.
Jennifer Morris, Rant & Rave, http://www.rantandrave.com, +44 2476011905, [email protected]
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