Exert Co. Celebrates Women’s Health Week through Social Media

Exert Smart Body Coolant, designed to keep women cool during hot flashes and night sweats.

Wilmington, DE (PRWEB) May 15, 2014

The week of May 12th is nationally recognized as Women’s Health Week and Exert Co. is bringing attention to it through social media. Mammogram Monday, Talk About it Tuesday, Women’s Health Wednesday, Thyroid Thursday, and Hot Flash Friday are the topics of each day. Talk About it Tuesday is simply about facilitating the conversation and creating a safe space to discuss the challenges of women’s health on Facebook and Twitter. Women’s Health Wednesday is the original social media creation of Exert Co. because women’s health is the single most important reason that Exert exists at all. The end of the week features the product’s original inspiration, a way to cool hot flashes.

An estimated 27 million women inspired the creation Exert Smart Body Coolant because this is the number of women currently suffering from hot flashes and night sweats in the United States alone. CEO of Exert Co., Christopher Joyce, says recounts that a former client of his came to him and asked if he had anything to help with her hot flashes. “I couldn’t do anything for her then,” says Joyce. “I did research, assembled a team, and we created Exert Smart Body Coolant.”

Exert regulates women’s skin temperature proactively to help manage skin temperature spikes. “Exert is smart because it works only when skin temperature spikes,” says Joyce. Skin temperature spikes such as hot flashes happen at random so Exert regulates skin temperature effectively throughout the day. Simply spray on Exert in the morning or at night before bed. Exert doesn’t feel cold when applied but instead works by drawing heat away from the body only when the body needs it. When skin temperature rises, Exert activates and cools the skin by 2 to 6 degrees. When body temperature drops to normal, Exert recharges and is ready to cool again without the need to reapply.

Author of Yes, Real Women Have Hot Flashes, Linda Jean Hawkins is a member of the 27 million women struggling with hot flashes. “When I first used Exert I wasn’t sure what to expect, but I sprayed it over the top half of my body anyway. When I woke up in the middle of the night my chest was dry, my body felt a little warm but not out of the ordinary. Also I did not feel chilled which comes from my body being damp. Then later when I woke up that morning my chest was still dry so I know that the product worked all night.”

Even though Women’s Health Week will come to end, the fight against hot flashes and night sweats will not. Exert will continue to help women stay cool across the country, and throughout the world because at Exert, every week is Women’s Health Week.

A 4 to 6 week supply of Exert Smart Body Coolant retails for $30. To learn more about Exert Smart Body Coolant, visit http://exertco.com or call 877-929-9922.

About Exert Smart Body Coolant

Exert Smart Body Coolant is a once a day body spray that activates only when skin temperature spikes. Exert cools the body by up to 6 degrees. Whether it’s menopause, hot flashes, stress, medication, anxiety environment, excessive sweating, or physical exertion, Exert Smart Body Coolant helps regulate skin temperature. To learn more, visit http://exertco.com.

About Exert Co.
Exert Co. is a Wilmington, DE based company that makes smart, functional, consumer products that solve “big market” problems in completely new ways.


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