Incognito Software Appoints William L. Yan as Chief Operating Officer

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20-Year Industry Veteran to Drive Company Growth and Promote Global Innovation

Incognito Software, a global provider of broadband device provisioning, IP address management, bandwidth monitoring, and service activation solutions, today announced that William L. Yan has been appointed to the position of chief operating officer. In this role, Yan will be the driving force behind the company’s efforts to achieve targeted sales and business goals, as well as spearhead the coordination and optimization of resources across the company to accelerate customer engagements on a global scale.

Yan has more than 20 years of management experience spanning business development, sales, and marketing for established technology firms and early stage, venture-funded startups. Prior to his appointment as chief operating officer, Yan served as Incognito’s senior vice president for worldwide sales, where he led the global sales and customer support team.

“Over the past four years, Will’s hard work and results-driven approach has had a major influence in expanding our global market presence through the strategic development of both direct and partner sales channels,” said Stephane Bourque, president and CEO of Incognito Software. “As we continue to transition through unchartered waters in the broadband industry, Will’s day-to-day leadership and ability to foster a success-driven and collaborative environment within the company will become even more invaluable.”

Prior to his role at Incognito Software, Yan was chief market strategist for the U.S. cable market at Allot Communications. During this time, he led the firm’s expansion efforts into a market with entrenched incumbents and was able to initiate market trials and secure sales with top-tier cable operators. He also served as the VP of international sales at Boston-based Phyflex Networks; executive vice president of sales, marketing and business development at Auspice; and served as global partner director for Oracle, where he built a national consulting practice and spearheaded joint CRM sales activities with global partners.

“The proliferation of IP devices, the convergence of networks and services, and the growing need for more bandwidth have truly made this an exciting time to be in the broadband industry,” said Yan. “At Incognito, we are poised for significant growth in the coming years, building upon our customer base in the cable, telco, and mobile space as well as leveraging our expanded product portfolio. I look forward to orchestrating our internal resources with a focus on delivering the kind of products, services, and support our customers and partners expect of us.”

Yan holds an M.B.A. from Boston University and a science degree in Communications Management from St. Cloud State University, Minnesota. He currently resides in the Boston area.

About Incognito Software
Incognito Software is a global provider of broadband device provisioning, IP address management, bandwidth monitoring, and service activation solutions that help monetize IP-based subscriber and commercial services. Broadband operators of all sizes worldwide – including half of the top ten cable operators in the United States – use our products to quickly and cost-effectively deploy high-reliability data, voice, and video networks. More than 110 million subscribers are currently being provisioned by Incognito Software, which is recognized for its top-rated, carrier-grade software, superior customer support, and partnerships with leading software and hardware vendors. For more information, please visit or follow us on Twitter at @incognito_sfwr.

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