Bluenose Integrates with Salesforce to Deliver Deeper Insights into Customer Lifecycle
San Francisco, CA (PRWEB) May 20, 2014 -- In conjunction with the company announcing the availability of its customer analytics platform and key customer wins, Bluenose Analytics is also announcing the availability of Bluenose for Salesforce on the Salesforce AppExchange. The integrated app empowers businesses to better understand customers, quickly mitigate churn and more easily identify up-sell opportunities.
With this partnership, Bluenose now seamlessly integrates with the Salesforce Platform, so businesses can extend the value of their Salesforce CRM investment and enable the specific needs of Customer Success teams with data, insights and process automation. Key features include:
• A natively built Force.com application that combines data from the Bluenose cloud with the Salesforce CRM cloud in real-time
• Extended profiles of each account record in Salesforce CRM with a 360-degree view of each customer’s usage history, purchase history, support ticket history and survey responses
• Bi-directional sync of customer master data and task-based workflows to maintain "one version of the truth"
• A collection of native Salesforce CRM dashboards and reports that give managers up-to-the minute status on customer health and workflow status, based on extensive best practice research
“Bluenose is dedicated to helping businesses better understand their customers and automate workflow processes that improve customer success,” said Don MacLennan, co-founder & CEO of Bluenose Analytics. “By integrating with the most widely-used CRM platform, Bluenose is extending the value of our customers’ Salesforce investments and making it easier for any Salesforce user to access and act on complete customer information.”
Bluenose for Salesforce also comes with best-in-class resources, including a robust community for Customer Success professionals, and an extensive library of eBooks, Whitepapers and blogs. To find out more, please visit the Bluenose Community and Bluenose.com.
About the AppExchange
The Salesforce AppExchange is the world’s leading business apps marketplace. With more than 1,700 partner apps and 1.7 million customer installs it is the most comprehensive source of social and mobile cloud apps for business. The Salesforce Platform is the world’s most trusted and comprehensive cloud platform for building social and mobile cloud apps, powering Salesforce CRM, and more than 3 million custom apps built by customers and partners. Apps built on the Salesforce Platform can be easily distributed and marketed through salesforce.com’s AppExchange.
About Bluenose Analytics
Bluenose provides Customer Success Software for Software-as-a-Service businesses to increase revenue, using predictive analytics to engage at-risk customers and identify drivers of churn. For more information, visit http://www.bluenose.com.
AIMEE EICHELBERGER, Superior Public Relations, +1 (312) 952-1528, [email protected]
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