Social Media Start-Up 1st Class Fashion Helps Users Enjoy the 1st Class Lifestyle By Dressing Up

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Winner’s 1st Stop: London --Sponsored by COMO Hotels & Resorts

I picked London because I'm so into the arts...and there's art everywhere. It's great!

Social media is starting to break the boundaries of online-only interaction and 1st Class Fashion is stylishly leading the way.

1st Class Fashion is a social media startup with a revolutionary twist. The online platform encourages fashion lovers to connect by sharing photos of their daily style. Member’s friends or other community members "like" the photo, and those who receive 300 likes or more by the end of each month are awarded a 1st Class round trip ticket to anywhere in the world.

March’s Style Cycle winner, Whitney Milam, chose to travel to London this April, and was given the 1st Class treatment on her international adventure. Sponsor and partner, COMO Hotels & Resorts, provided Milam’s hotel stay at both The Halkin Hotel and Metropolitan Hotel, giving her a taste of Hyde Park and Buckingham Palace each just footsteps away.

After departing the airport from her 1st Class cabin on Virgin Airlines, Milam toured the “Eggshibition” art installation at the Metropolitan Hotel.

“I picked London because I’m so into the arts...and there’s art everywhere. It’s great,” said Milam.

Our winner was treated to a luxurious manicure/pedicure nail experience in her hotel room by the ultra convenient Nail Girls, then later, she indulged in a unique “Not Your Afternoon Tea” experience at OXO Tower, which included a decadent cocktail and dessert flight.

Along her adventures touring the city, visiting the Shakespeare’s Globe Theatre, Buckingham Palace and Tate Museum, Milam was also treated to a luxurious perfume customization experience at Floris London. Milam smelled numerous scents to create a unique scent.

“My own personal perfume smells delightful! Such a cool experience,” Milam said.

1st Class Fashion strives to provide one-of-a-kind experiences and face-to-face connections in an age that’s becoming reliant on social media to provide a majority of their social interactions. The social platform was created as an interactive way to provide sartorial and travel related content to style savvy consumers around the world. You can also check out a video of Whitney’s adventure on the 1st Class Fashion YouTube channel.

About 1st Class Fashion

1st Class Fashion is an online photo-sharing network dedicated to personal style, with an emphasis on delivering real world experiences to the everyday fashion lover. Every month, members who receive 300 likes or more on their shared photos are awarded a 1st Class round trip ticket to anywhere in the world. This experience is designed to empower members to showcase their style, while celebrating their individuality.

Contact Information:

Office: (818) 871-9696, Fax: (818) 871- 9690
26635 West Agoura Rd., Suite 205, Calabasas, CA 91302

Email: Hello(at)1stclassfashion(dot)com


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Cindy Nkem
since: 02/2013
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