Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

Evergage Secures $4 Million in New Funding to Solidify Its Edge in Real-time Web Personalization
  • USA - English


News provided by

J Borgman PR

May 21, 2014, 08:00 ET

Share this article

Share toX

Share this article

Share toX


Boston, MA (PRWEB) May 21, 2014 -- Evergage, provider of the market-leading real-time behavior-based web personalization platform, today announced that it has closed a $4 million Series A. This round of financing, which will reinforce the company’s influence in the market, underscores remarkable performance milestones, prominent client wins and significant product advancements.

Our vision for Wayfair.com has always been to make every customer’s experience personal. With Evergage we are able to execute on that vision in a much faster timeframe and without significant resource allocation.

Post this

The investment was led by G20 Ventures, a venture capital group of technology pioneers guided by co-founders Bob Hower, who joins the Evergage board of directors, and Bill Wiberg. The company’s existing major investors – including Point Judith Capital, Advanced Technology Ventures, Jit Saxena, Stephan Schambach, Andy Ory, and Jim Baum – also participated in the round.

“Evergage is revolutionizing the way businesses convert customers on their websites by making the technology, power, and business value of real-time personalization accessible to any marketer,” said Karl Wirth, CEO and co-founder of Evergage. “Our platform helps digital businesses reduce the time, cost and complexity of gaining an understanding of website visitors and responding to them right in the context of their interaction. We empower marketers to use Big Data to respond in real-time. This is the catalyst for our record-breaking growth.

“We are excited to be working with the G20 and are already benefiting from Bob Hower’s deep digital marketing and e-commerce software expertise, having led investments and served on the board of such successful companies as Channel Advisor and [x+1],” Wirth continued.

Record Growth in Short Time
This funding round comes on the heels of a number of company performance milestones since the launch of its platform one year ago:
- Achieved 200 percent consecutive quarter-over-quarter revenue growth.
- Secured 110 new clients in ecommerce, travel, financial, marketing, content, and SaaS.
- Delivered real-time web personalization to more than 120 million website visitors.
- Tracked more than 2 billion real-time website actions taken.

“As the promise of web personalization becomes a reality, Evergage is ensuring that many of the leading, global brands dramatically increase web conversion rates while delivering relevant, real-time online experiences to their customers,” said Bob Hower, co-founder, G20Ventures. “The Evergage team has achieved tremendous success over the past year, adding over 100 new clients, including some of the world’s most recognized brands, and achieving 200% revenue growth. We are confident this momentum will only accelerate.”

Marquis Clients Endorse Real-time Personalization
Evergage has been steadily adding larger clients with more monthly unique website visitors, to its roster. E-commerce powerhouse Wayfair, leading direct marketer Publisher’s Clearing House, Palms Casino Resort, GroundLink and Stonyfield Farm are among the growing number of recognized brands using the Evergage platform for providing personalized experiences to every website visitor.

“Partnering with Evergage has been a very positive experience for PCH, from implementation to website optimization,” commented Sal Tripi, associate vice president of digital operations and compliance for Publishers Clearing House. “Using real-time messaging has enabled us to interact on a more personal level with new PCH.com visitors as well as those who are already engaged with us, leading to a sizeable increase in conversions and a great return on investment.”

“Our vision for Wayfair.com has always been to make every customer’s experience personal,” said Michael O’Hara, VP of Product Development for Wayfair. “With Evergage we are able to execute on that vision in a much faster timeframe and without significant resource allocation. We confirmed that Evergage can integrate with our internal systems so we could leverage our existing technology investments, and I’m very pleased to say it does. We are now delivering unique shopping experiences for our customers.”

Significant Platform Enhancements Deliver Unique Customer Experiences
Evergage’s new product release enables marketers to take another leap toward making their digital properties their very best consultative salesperson or customer success representative -- without having to involve IT, development or data resources. They can now understand browsing behavior that’s never been tracked before, such as time spent looking at the product or content, level of drill-down into the product or content, and price points of interest. Combine that with viewing and purchase behavior at the product, category, tag, brand and attribute level, and the marketer can now deliver targeted responses, such as showing:
• An e-commerce visitor who is browsing across categories, the brand in which they spent the most time during the current and past week of sessions.
• An e-commerce visitor who came to the site deep linked from search, other products from the first category on which they landed.
• A content visitor, additional articles from the author they most frequently read.
• A SaaS user a case study of how one customer realized great benefit from a particular in-app feature where the user has spent the least time.

Evergage can track, analyze and report the revenue impact of these campaigns and attribute the campaigns to overall revenue and to the revenue of that particular product. This data can then be used to further personalize the experience based on the visitor’s behavior or aggregate user behavior.

About Evergage
Evergage delivers a market-leading real-time personalization platform for optimizing web conversions and customer success via dynamic content and inline messaging features, behavioral analytics and segmentation, and integrations with other top CRM and SaaS providers. Clients include Acquia, Experian, Gardener’s Supply Company, Millward Brown Digital, Palms Casino Resort and Publishers Clearing House. Founded in 2010 as Apptegic, Evergage is a 2014 NEVY Award, MITX What’s Next Award and Red Herring Top 100 North America finalist. Learn more at http://evergage.com or contact the company at sales(at)evergage(dot)com or 1-888-310-0589.

About G20 Ventures
G20 Ventures is an early-stage venture firm comprised of a group of successful entrepreneurs and business leaders working together to help the next generation of start-ups succeed. Based in Boston, the firm was founded by Bob Hower and Bill Wiberg with an investment focus on enterprise software, infrastructure and Internet solutions. The G20 group is a resource to help emerging companies with marketing, sales strategy, product road maps, pricing, customer introductions, fundraising and recruiting. Visit http://www.G20vc.com for more information.

# # #

Jean Borgman, J Borgman PR, http://evergage.com, +1 508-451-5944, [email protected]

Modal title

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.