Live Like Bella Launches Their Pediatric Cancer Awareness Campaign On the One Year Mark of Bella's Passing in Preparation of the First Annual “Bella's Ball”

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Today marks a year since the fight against pediatric cancer came to an end for Bella Rodriguez-Torres; in memory of Bella, the Live Like Bella™ foundation has launched the #LiveLikeBella campaign which will lead up to the first annual "Bella's Ball." This special night will raise awareness, funds, and help us get closer to putting an end to childhood cancer, all while honoring Bella's high spirits.

Bella Rodriguez-Torres


It is with great excitement that the Live Like Bella™ Foundation announces the official #LIVELIKEBELLA campaign and their awareness program to fight pediatric cancer. This media campaign will strengthen in the weeks to come, leading up to the first annual “Bella’s Ball” to benefit the Live Like Bella™ Foundation and its mission to end childhood cancer.

In the coming months via a series of public service announcements, billboards, print and social media, the Live Like Bella™ Foundation will begin to publicly raise awareness and funds for Pediatric Cancer Research via media outlets who have shown their support. Efforts to raise awareness will culminate in one magical, fun and yet bitter sweet evening. On the evening of Saturday, September 13th 2014 at The Parrot Jungle Treetop Ballrooms, Miami will dress up in Golden Shimmer & Shine in memory of Bella Rodriguez-Torres during National Childhood Cancer Awareness Month.

The Live Like Bella™ Foundation is humbled by the community efforts and thank the community for helping spread its message and mission to #LIVELIKEBELLA and to one day make pediatric cancer a treatable and curable disease. Join us for a night of celebration, fun & laughter. A night of Living Like Bella!

On behalf of the children and their families waiting for a cure, we thank you for your support! For more information on attending Bella’s Ball or becoming a Live Like Bella™ Sponsor for “Bella’s Ball,” please visit

We are grateful for your consideration and look forward to the day when pediatric cancer is no more.


Live Like Bella : Live Like Bella™ was founded in June 2013 in memory of Bella, who passed away at the tender age of 10 from Rhabdomyosarcoma, an aggressive childhood cancer. In her six-year battle she inspired millions to #LiveLikeBella and we are dedicated to finding a cure for pediatric cancer by funding innovative pediatric cancer research. Our foundation also provides recreational support for families with children currently in treatment and provides financial assistance for the purchase of a headstone for families who have lost a child to cancer. For more information, visit

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Jessica De Quesada
Kryssia Michelsen

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