Utilizing digital media for sales and marketing growth and customer service has been a top priority for LBA for nearly 20 years.
Greenville, NC (PRWEB) May 29, 2014
LBA Group, Inc. announced that it has been recognized with a 2013 Growth Award by a business intelligence firm for achieving significant growth in a very critical social media metric. SIGNL ranked LBA Group’s Facebook initiative number three out of 841 communications manufacturing sector companies for mentions growth in 2013.
“SIGNL's algorithm analyzes millions of data points including web/mobile traffic, social buzz, company growth, and more to identify companies with the highest momentum,” according to SIGNL.
SIGNL analyzes 40 million plus data points weekly across multiple platforms including the web, mobile, social, news media and more to track the digital momentum of companies in more than 500 industry sectors.
LBA was one of the first companies in its global business sector to launch a web presence in 1996. “Utilizing digital media for sales and marketing growth and customer service has been a top priority for LBA for nearly 20 years,” said LBA President and CEO, Lawrence Behr. “It’s gratifying to see these efforts not only produce results but also be recognized by other digital media experts,” added Behr.
LBA can be found on Facebook at http://www.facebook.com/LBAGroup and there is an additional site for the company’s safety training unit, LBA University, Inc. at: http://www.facebook.com/LBAUniversity.
Twitter, LinkedIn, Pinterest, Tumblr, YouTube and Google+ are just some of the other digital media platforms LBA uses to supplement its successful social media marketing strategy on Facebook.
For more information on LBA Group and its business units, please contact Katie Sneed at 252-757-0279 or katie(dot)sneed(at)lbagroup(dot)com.
LBA Group, Inc. has over 50 years of experience in providing RF asset solutions and risk management for industrial and telecommunications infrastructure assets. The company is comprised of the technology consultancy, Lawrence Behr Associates, Inc.; LBA Technology, Inc., a leading manufacturer and integrator of radio frequency systems, lightning protection, and EMC equipment for broadcast, industrial, and government users worldwide; and LBA University, Inc., providing on-site and online professional training. The companies are based in Greenville, N.C., USA.
SIGNL calculates Momentum Scores for over 1 million companies by aggregating, quantifying, and cross-referencing modern data such as web traffic, media coverage, app downloads, and social buzz—as well as more traditional business data, like hiring patterns and income. The company provided a service that allows other companies to monitor the growth rate of other companies of interest in real-time.