And the ‘Open Call’ Winners Are…

Share Article

Free People, IMG Models, and Jed Root unveil the winning talents of their ‘Open Call’ campaign

Free People

The fresh perspective brought by Jens, Jill, and Elizabeth is exactly what we had hoped to find.

Free People is proud to announce the winning photographer, model, and stylist of its ‘Open Call’ talent scout campaign in partnership with IMG Models and Jed Root artist management. The winning talent produced and stared in the brand’s June e-Catalog, set to be unveiled June 2nd, 2014 on

The Free People Open Call winners are:

Photographer: Jens Ingvarsson
Jens is a Ukrainian photographer who studied photo journalism before travelling to Asia for almost a decade and moving to New York City to pursue photography.

Stylist: Jill Mason
Jill Mason is a floral stylist living in Portland, Oregon where she co-founded HART, an art department and production company, offering, concept design, styling and photography.

Model: Elizabeth Sawatzky
Elizabeth is a talented new model that grew up in the mountains of North Carolina and currently resides in Frisco, Texas.

The campaign launched this March with Free People, IMG Models, and Jed Root scouting fresh creative talent to give them the chance to work with the Free People team in New York alongside model, Erin Wasson. Judges looked for upcoming talent, an inspiring passion for their particular creative fields, and an overall understanding of the brand. Together, the winners joined forces with Free People to produce the brand’s June campaign.

“We set out in partnership with IMG Models and Jed Root to hunt for new talent,” says Free People Art Director, Lauren Cohan. “I couldn’t be more pleased with the immense creativity that we found, and the fresh perspective brought by Jens, Jill, and Elizabeth is exactly what we had hoped to find.”

Fans can check, and to see the final winners’ work, get a look behind-the-scenes, and learn more about their creative talents.


About Free People
Free People is a specialty clothing brand featuring the latest trends and vintage collections for women who live free through fashion, art, music, and travel. The eclectic look consists of quality apparel, shoes, and accessories that invoke attributes of femininity, spirit, and creativity with its design. Free People is distributed globally via direct channels including the Free People Global site and Free People UK site, as well as specialty boutiques, top department stores, and the brand’s free standing retail locations in the U.S. and Canada

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Katelyn Brehony
Free People
+1 (215) 454-4979
Email >
Visit website