Schmidtt Happens - InjuryLawyers4U TV Spot Disruption

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Creative advertising company, The Gate Films’ latest cross platform campaign launches tonight with a 30 second TV spot in ITV1’s network show ‘The secret lives of cats’ at 9 p.m.

Schmidtt tickles the advert presenter

Everyone loves a good tickle

The commercial sees InjuryLawyers4U’s normal daytime TV spot be rudely interrupted by a giant black cat, Schmidtt.

Outside of TV Schmidtt runs a youtube channel, ‘Schmidtt happens’ that features him leaping out at people, chasing dogs, robbing stuff and generally disrupting people’s lives.

The ad break will be exclusively for ads featuring cats, and will run at approximately 21.15BST on ITV1.

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Simon Lewis
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