Chicago, IL (PRWEB) June 04, 2014
Recognized as one of the few crime rates that continue to rise in almost all regions nationwide, burglaries occur every 14.5* seconds across the U.S. Coupled with the average ten minute 911 response rate*, there is a need for both reliable and affordable alarm and security options to help consumers protect their loved ones and property. SABRE, the leading provider of pepper spray worldwide and most trusted and widely used brand by law enforcement, has recently launched a new Home Series line designed to provide everyone access to superior home security just in time for National Home Safety Month this June. Additionally, the brand aims to encourage online conversation and sharing about safety issues through their #SafeIsSmart social media fund raising campaign.
Knowing the sobering crime stats as well as the exorbitant fees associated with many home security systems, the SABRE Home Series, available at nationwide Target stores, works to combat many of the complaints common with users of large-scale home security systems. The new series, which includes a number of standalone alarms as well as a Wireless Security System, provides an alternative solution that allows for easy DIY home installation, incurs no monthly fees and has both an accessible price point and cutting-edge technology that could make all the difference in scaring off intruders and potentially saving lives.
“We saw a tremendous void that no one was filling in the home security category,” said David Nance, VP of SABRE, Sales and Marketing. “We wanted to leverage SABRE’s highly refined expertise in the safety industry and create a line of premium security products that are simple, reliable and accessible to everyone, and, crucially, could help save lives in a dangerous situation of a burglary or home invasion. We believe that everyone needs to be ready and prepared because, unfortunately, violence and property crime rates continue to increase***, even in the safest of neighborhoods and suburbs.”
The SABRE Home Series line marks the first time Target stores have had a dedicated section to home security. The SABRE Home Series, ranging in price from $9.99 to $139.99, has a wide variety of easy-to-use and easy-to-install products:
•SABRE Wireless Home Protection System: The most extensive of the line, this customizable system provides maximum security that can be controlled by a central smart panel or key fob. With over eight security zones to better help identify the area of intrusion, the system offers multiple options for home owners looking to provide protection at multiple entry points in the home.
Additionally, the company offers a wide array of standalone options with built-in alarms as alternatives to a full system:
•SABRE Door/Window Alarm: With over 50 percent of home invasions taking place through a first floor window or backdoor***, this alarm provides an easy but crucial means to ensure that pivotal areas of the house are protected. The alarm sounds at a shocking 120db, louder than an ambulance siren, should the door or window be tampered with by potential intruders.
•SABRE Glass Alarm: This alarm provides a way to protect vulnerable areas of a home like sliding glass doors or windows, sounding at 100 dB, louder than that of a motorcycle engine, should the glass be tampered with or broken.
•SABRE Dorm/Apartment Kit: This kit provides college students a way to feel protected in their dorm or on-the-go while living on their own for the first time. The door stop alarm offers a secure way to block an intruder’s attempted entrance through a door and the window alarm sounds if the window is opened during an attempted intrusion. The kit also includes a personal safety alarm on a keychain to allow students to feel safe and protected while walking around campus.
In addition to the Home Series launch, SABRE is raising awareness to get consumers engaged in a pivotal conversation about their home and personal safety by utilizing the hashtag #SafeIsSmart. SABRE is encouraging others to share their own #SafeIsSmart tips and advice about how they are protecting themselves and their families across Facebook, Twitter, and Instagram the month of June. For every use of the hashtag during National Home Safety month, SABRE will donate $1 to RAINN, the Rape, Abuse and Incest National Network. SABRE hopes that this campaign will not only raise awareness of the importance of home and personal safety, but help others feel empowered to take control.
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SABRE Home & Personal Safety Products, manufactured by family owned and operated Security Equipment Corporation, is the leading brand in personal and home safety, offering superior protection tools for professionals and consumers in any situation. The exclusive choice of the New York Police Department, Los Angeles County Sheriff’s Department and the US Customs & Border Protection, this 39-year old brand empowers consumers with the same quality, safety and responsibility trusted as the #1 choice of thousands of police departments worldwide. Be Smart – Be Ready – Be Safe.
*American Police Beat
**National Crime Survey 2013