Scottsdale, AZ (PRWEB) June 05, 2014
ClickPoint Software has won the respect of its industry peers by receiving the prestigious LEADER Award given out by LeadsCouncil. LeadsCouncil is an independent association whose members are companies in the online lead generation space, from lead buyers to lead sellers, technology solution providers and investment professionals.
Founded in 2007, ClickPoint provides simplified lead management and automated marketing software. They provide an easy way to manage, deliver, and nurture leads. More importantly they provide a solution for marketers and sales teams to help them share results in real-time. Marketers can make fast decisions regarding marketing spending by knowing which leads are turning into closed deals instantly from sales teams all over the country. Never before has there been a solution that can provide such clarity for marketing teams, while enabling sales teams to improve results from leads so easily.
Gabriel Buck founder and CEO states: “It was an honor to be recognized for the first time in 2013. Winning it again in 2014 speaks to the dedication the staff at ClickPoint shares in making lead management easy for everyone. It’s a very simple goal, one that has allowed us to implement solutions for very large companies. As our client base continues to expand we just keep working hard to reduce the hurdles that have kept companies from maximizing the potential of their most valuable asset; their leads. In 2014 ClickPoint has already released industry innovations such as direct mail lead nurturing solutions, patent pending TCPA compliance solutions, and is working to provide more marketing automation services to help our clients drive more value from each lead.”
LeadExec, the solution built for marketers, underwent a major UI change in late 2013. This change was focused on helping clients follow a step-by-step process to enable very powerful lead delivery automation. Automating lead delivery is a cornerstone at ClickPoint Software that helps them accomplish their first goal, which is to drive down response time on every customer engagement. ClickPoint has researched and proven that most business is lost simply due to poor delivery and automation systems that fail to get interested customers to the sales team or team member that is best suited to help them.
“What companies that perform poorly with their internet leads and phone calls fail to realize, is that being first to respond to a lead is absolutely their number one priority. Too often the average response time is far beyond a reasonable expectation to keep a customer engaged. Of course there are many other steps that help improve results from leads, but once you fix your response time you can see an immediate uptick in sales revenue from your leads. Many of our clients have sales offices, franchisees, call centers; and delivering leads to all of these sales resources in a timely manner is daunting. Never mind getting instant results to the outcome of those leads. Marketers need to know if a certain lead source or campaign is working; however, when you are sending leads to so many different places, you are literally waiting for weeks or months for results. This makes the job of the corporate marketer responsible for digital spending incredibly difficult. We want to eliminate all chances for lost revenue from leads and empower marketers to make decisions they are ultimately accountable for.” - Gabriel Buck, CEO