Neenah, Wisconsin (PRWEB) June 10, 2014
Wisconsin-based Alta Resources, a global provider of customer management business process outsourcing (BPO), announced today that Pat Fitzgerald has been named a member of its advisory board.
In his role, Fitzgerald will offer strategic direction and help to identify emerging opportunities in the marketplace, enabling Alta Resources to effectively leverage its service lines to grow existing-client programs as well as establish new partnership ventures. Fitzgerald, who possesses a deep history with technology and entertainment companies, will also seek to help Alta Resources, through innovation, adapt in a changing environment.
Fitzgerald has amassed 27 years of specialized experience in general management, sales, distribution, strategy, operations, supply chain and trade marketing. Most recently, Fitzgerald served as vice president of iTunes at Apple, Inc., preceded by seven years at The Walt Disney Company, where he filled executive roles for both its Buena Vista Home Entertainment and Walt Disney Studios Home Entertainment divisions. In addition, Fitzgerald has held various positions at global companies, including Citibank and Campbell Soup Company.
Fitzgerald said, “Alta Resources serves major brands that have become iconic household names. That speaks volumes about the trust those brands place in Alta Resources to take the brand experience to a new level. I’m excited about this new opportunity because of what Alta Resources stands for: a genuine commitment to serving its customers and on behalf of its customers. It’s a differentiator here. I’m eager to be part of the type of culture in which people and technology come together to create solutions that, in a practical sense, really work to meet a need as well as enhance a brand’s own ability to foster meaningful customer relationships.”
Fitzgerald joins an Alta Resources that experienced a banner year of growth in 2013. “New challenges naturally arise when you experience growth, but, from our perspective, we see opportunities in those challenges,” said Chairman and CEO Jim Beré. “Bringing into the fold Pat Fitzgerald’s strategic support, coupled with our ability to consistently deliver results, we are primed to turn challenge into opportunity, fueling more growth in 2014 and beyond. I have known Pat for many years, and his wealth of experience will be an invaluable asset to ensuring that our pursuit is strategic, our solutions are effective and our growth is continual.”
Semiretired in 2011 and a resident of Simi Valley, California, Fitzgerald is a graduate of Southwestern Oklahoma State University with a bachelor’s degree in marketing and accounting. He also serves on the board of directors for the Los Angeles-based Shelter Partnership, which is a nonprofit organization that develops resources and housing for local homeless families and individuals, and is president of the nonprofit Go Forward, Inc., which is dedicated to opening new doors for students after college through job placement and other services.
About Alta Resources
Formed in 1995, privately held Alta Resources is a leading provider of customer management business process outsourcing (BPO) for many of the world’s best-known brands in a variety of industries, including consumer-packaged goods (CPG), health care and insurance, and entertainment. With its comprehensive service lines — care, sales, e-commerce, back office and fulfillment — working in tandem, clients can seamlessly integrate their core business processes through a single partner. In turn, Alta Resources helps clients improve and better manage their customer experiences across every touch point, online and offline, ultimately delivering results that provide sales growth and/or cost savings.
With headquarters, a main campus and a fulfillment facility in Neenah, Wisconsin, Alta Resources has additional operations in Michigan, California, Florida and the Philippines. To learn more, visit AltaResources.com.