Chantilly, VA (PRWEB) June 11, 2014
Identity Guard®, a leading identity theft protection service from Intersections Inc., has been named to 2014 Online Trust Honor Roll for its commitment to best practices in security, privacy and data stewardship. Formally launched by the Online Trust Alliance (OTA) in 2009, the Online Trust Honor Roll and Online Trust Audit is a prestigious recognition honoring those firms who voluntarily adopt best practices in brand and consumer protection, security, and privacy.
“We are pleased to have our direct-to-consumer brand, Identity Guard, once again be named to the Online Trust Honor Roll,” says Tim Rohrbaugh, Vice President of Information Security, Intersections Inc. and OTA Board Member. “In today’s ever changing environment, where sophisticated cyber threats continue to challenge consumers and businesses alike, it’s more important than ever to adopt strong security and privacy behaviors and commit to staying ahead of threats to protect consumers, employees, and shareholders.”
Now in its 5th year, the Honor Roll has expanded to include the audit of more than 800 sites; including OTA members, the Internet Retailer 500, FDIC 100, and the top 50 news, social media, and government organizations. This year, the 2014 Online Trust Audit focused on three major categories; Domain, Brand & Consumer Protection; Site, Server & Infrastructure Security; and Data Protection, Privacy & Transparency. In order to qualify for the Honor Roll, sites must receive a composite score of 80% or better and score at least 55 out of 100 points in each of the three categories. Only 30 percent of companies evaluated made the Honor Roll, and nearly 53 percent failed in one of more of the categories.
“Only 12 percent of qualifiers achieved Honor Roll status for the third year in a row, including Identity Guard,” said Craig Spiezle, President and Executive Director for the Online Trust Alliance. “As the threat landscape continues to evolve, it is critical for firms to take more of a holistic view of brand protection, security, and privacy understanding that it is no longer just about meeting compliances, it’s about becoming a steward of consumer data.”
About Identity Guard
Identity Guard is a proactive identity and credit protection service that delivers premium solutions to help busy families and individuals take control over their personal and private information. Our services help educate and empower individuals to protect themselves from the growing threat of identity theft with premier identity protection and credit monitoring solutions. Identity Guard is provided by Intersections Inc. (NASDAQ: INTX), which, since 1996, has protected more than 36 million consumers.
About The Online Trust Alliance (OTA)
The Online Trust Alliance (OTA) is a 501c3 charitable non-profit with the mission to enhance online trust and empower users, while promoting innovation and the vitality of the Internet. OTA’s goal to help educate businesses, policy makers and stakeholders while developing and advancing best practices and tools to enhance the protection of users’ security, privacy and identity. OTA supports collaborative public-private partnerships, benchmark reporting, meaningful self-regulation and data stewardship. For more information, visit: https://otalliance.org.