Agenda Announced for Silicon Valley Boomer Venture Summit Produced by Mary Furlong & Associates

Connect with Entrepreneurs, Angel Investors and VCS Focused on the Mature Consumer Market

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“Innovation is the heart of Silicon Valley, but not every new product or service fits the needs of the Boomer market. The 100 million plus population of older adults in the US represents a significant consumer market,” said Mary Furlong.

SANTA CLARA, CA (PRWEB) June 12, 2014

The Silicon Valley Boomer Venture Summit, scheduled for June 25th at Santa Clara University, pairs investors with entrepreneurs who can bring innovative products and services for the longevity economy to market.

The 11th Annual Summit opens with “Breakfast with the Angels” – a networking opportunity for attendees to connect with and learn from angel investors. The Breakfast features a market overview and is convened by Dr. Sanjaya Kumar, Managing Partner, Synepta Group, Inc.

Analyst Briefings lead off the day, moderated by Eric Taub of the New York Times, and includes presentations by Rebecca McKinney of Sabi, Inc.; Laurie Orlov, Aging in Place Technology Watch; and Jody Holtzman, AARP. The Washington Town Hall Meeting will focus on Medicare, Technology and the aging population.

Afternoon sessions focus on Crowd Capital with Daniel Gorfine, Milken Institute; Greg Simon, Poliwogg; and Alisa Cordesius, Indiegogo; followed by Investment Priorities featuring Intel Capital, Cambia Health, Pinnacle Ventures, VNA Health Group, Viant Group, Comcast Ventures, Linkage Ventures, and Aging2.0.

The 2014 Summit also features the eleventh annual Business Plan Competition with a $10,000 grand prize for excellence in one of the following areas: bio-design, medical devices, geriatrics and gerontology, or “aging in place” technology. Plus five companies will Pitch for Distribution to executives from VNA Health Group, Caring.com, Move.com, Linkage Ventures, HomeInstead Inc., Yahoo!, AARP Services and InnovateLTC.

The Summit is preceded on Tuesday, June 24th by Bootcamps specially designed for start-ups and entrepreneurs on the topics of:

  •     Driving Leads and Sales in the Longevity Economy
  •     Creating Products and Services in a Regulated Environment
  •     After the Start-Up: Stories about Building & Scaling a Successful Business
  •     Tools for Entrepreneurs: Hack Your Way to Success

To learn more about the 2014 Silicon Valley Boomer Venture Summit and Business Plan Competition, and register, visit http://www.boomerventuresummit.com.

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About the Silicon Valley Boomer Summit
The annual Silicon Valley Boomer Venture Summit & Business Plan Competition is a venue for entrepreneurs and venture capitalists to share information about serving or investing in companies catering to consumers age 50 and older. The event is produced by Mary Furlong & Associates, the nation’s premiere strategic consulting firm for businesses targeting the boomer and senior marketplace, and co-produced by Susan Ann Davis, CEO and chairman of Susan Davis International, a full service public relations agency headquartered in Washington, D.C.

Sponsors of the 2014 Silicon Valley Boomer Venture Summit & Business Plan Competition include: AARP, UHC, Realtor.com, Greatcall, Premier Care, The Business of Aging, Digital Niche Agency (DNA), InnovateLTC, Linkage, Zillner, PositScience, SilverRide, HomeInstead, Caring.com, SingFit Prime, Petplan, Susan Davis International, First Republic Bank and CathMaps+.

About Mary Furlong and Associates
Founded in 2003, Mary Furlong & Associates (MFA) is headquartered in San Francisco. The firm's strategy, business development, marketing and public relations services are uniquely geared to drive new opportunities for clients in the baby boomer and senior markets. MFA has secured more than $130 million for longevity marketplace investments, and more than $15 million for non-profits.

Dr. Furlong is the Dean's Executive Professor of Entrepreneurship at the Leavey School of Business at Santa Clara University and founder of SeniorNet (1986), Third Age Media (1996), and Mary Furlong and Associates (2002). For more information, visit http://www.maryfurlong.com.


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