We are living in a world where brands are ready to spend more to get higher engagement and out-of-the-box aka native advertising is the key to meet their expectations. -Vaibhav Gupta,CEO,Bidstalk
Singapore/United Kingdom (PRWEB) June 18, 2014
Native Ad advertising is the means of coalescing content and design of a given product and service so as to appear less invasive and more engaging method of communication for brand building. This style of advertorial ad format is more informative and is able to captivate consumers for a longer span of time. According to a study by Nielsen and Sharethrough, native ads registered 18% higher lift in purchase intent and 9% lift for brand affinity responses than banner ads, which would mean better brand engagement for advertisers. With native advertising becoming an effective tool for brand promotion, the partnership between Bidstalk and Avocarrot is extremely significant and meaningful in its impact on current techniques of business communication strategy.
Bidstalk started in January 2014 and is headquartered at Singapore. Since its onset, the company is highly committed to deliver the best in terms of mobile publishing and advertising technology. In order to empower businesses by integrating Real Time Bidding technology with the effectiveness of native ads, Bidstalk teamed with Avocarrot - specialist in the field of native advertising. In this competitive era of advertising industry, this coalition is going to render both quantitative and qualitative advantage to its customers and stakeholders.
“We are living in a world where brands are ready to spend more to get higher engagement and out-of-the-box aka native advertising is the key to meet their expectations,” observes the CEO of Bidstalk (Vaibhav Gupta). Says Mr. George Eracleous Co-Founder of Avocarrot, "Our objective to collaborate with Bidstalk is primarily to enhance our focus to provide our publishers a hassle-free advertising experience and in the process bolster the monetizing opportunities of the enterprises.”
Bidstalk and Avocarrot have taken the responsibility of re-establishing and reinforcing the efficacy of native advertising through innovation, research and intuitive application.
For more details contact us at : info(at)bidstalk(dot)com or visit our website at http://www.bidstalk.com.