CheckMate’s Guest-Centric Mobile Check-In Technology Receives Overwhelming Response at Inaugural HITEC

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Attendees prove strength and possibilities of mobile engagement are top priority for hospitality companies.

CheckMate, the revolutionary mobile check-in and guest engagement platform, announced they had an overwhelming response to their first time exhibiting at HITEC, the world's largest hospitality technology conference. The annual event, which was held in Los Angeles this week, attracts over 5000 attendees including leading hospitality executives and suppliers. The CheckMate booth attracted a great deal of attention from attendees and media on all three days of the conference.

"HITEC is a great place for hospitality industry professionals to connect and learn about emerging technologies that will help move their business forward," said Drew Patterson, co-founder and CEO of CheckMate. “We found that most companies, regardless of size, have realized they need to get savvier about identifying the guest experiences on mobile or risk being left behind.”

CheckMate is customized to the hotel brand and extends the guest relationship beyond the walls of the property by empowering them to check-in and interact with the hotel on a smartphone. The platform also provides the operator with a rich customer profile before the guest arrives including contact information, room preferences, special requests, arrival times, loyalty numbers, social and TripAdvisor history. That information can be used effectively to create personalized experiences and targeted real-time offers that drive revenue as well as improve guest satisfaction.

Hoteliers embracing a mobile strategy for their brand have the opportunity to differentiate themselves from their competitors by proactively communicating with guests to strengthen relationships, increase loyalty and reduce unnecessary delays at the front desk. With 250 million smartphones and 280 million tablets in use in the U.S. by 2017, mobile represents a large opportunity for hoteliers to win new customers and engage their existing client base.

The show was a perfect venue to showcase CheckMate’s newest capabilities and the feedback we received about the product exceeded all our expectations, Patterson adds. “We are looking forward to the exciting new relationships and implementations that will result from this.”

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Drew Patterson
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Ivana Johnston
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