“This increased functionality will enable marketers to use images to drive desired customer behaviors, connect marketing campaigns, and provide easy access to analytics.”
San Mateo, CA (PRWEB) June 30, 2014
BrandMapz today announced integration with the Constant Contact® suite of online marketing tools. The resulting integration will provide interactive images within email campaigns, multiple points of purchase within a single image, and higher social media engagement. It will be featured in Constant Contact’s MarketPlace, an online resource that connects small organizations with tools and services for growing their business.
“Our partnership with Constant Contact is a one of kind integration benefiting email marketers,” said Gaurav Saran, CEO of BrandMapz. “This increased functionality will enable marketers to use images to drive desired customer behaviors, connect marketing campaigns, and provide easy access to analytics.”
The BrandMapz platform allows the user to highlight several parts of a single image and embed these areas with direct links to either purchase or get more information, as well as easy social media sharing. As the marketer runs email marketing campaigns through Constant Contact, analytics are also gathered for all the BrandMapz images included to allow the marketers to gain important insight into what was the most successful aspect of each campaign. Overall, the marketer is likely to see higher sales and better customer retention.
BrandMapz is offering a completely unique platform and is the only offering with direct integration into email campaigns. All new BrandMapz users have access to a thirty-day free trial of the platform. For more information, visit http://www.brandmapz.com or view the BrandMapz listing on the Constant Contact MarketPlace.
“We strive to make our core functionality and extensive customer base accessible to innovative third-party developers via AppConnect, so it is rewarding to see a new integration partner come on board,” said Joel Hughes, senior vice president, strategy and corporate development, Constant Contact. “BrandMapz’s integration is a great complement to Constant Contact’s online marketing tools. We look forward to working together to help drive small business success.”
BrandMapz is a cloud-based marketing platform that allows retailers, content publishers, media houses and major brands to provide content viewers with a rich experience in the context of the media being viewed. From images to videos, viewers are able to buy, like, share and recommend while marketers capture rich analytics.
About Constant Contact®, Inc.
Constant Contact wrote the book on Engagement Marketing™ – the new marketing success formula that helps small organizations create and grow customer relationships in today’s socially connected world. More than half a million small businesses, nonprofits and associations worldwide use the company’s online marketing tools to generate new customers, repeat business, and referrals through email marketing, social media marketing, event marketing, local deals, digital storefronts, and online surveys. Only Constant Contact offers the proven combination of affordable tools and free KnowHow®, including local seminars, personal coaching and award-winning product support. The company further supports small organizations through its extensive network of consultants/resellers, technology providers, franchises and national associations.
Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.