MerchantCircle Teams Up With VendAsta to Offer Online Reputation Management

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New MerchantCircle platform will now offer reputation management to network of over 1.2 million engaged SMBs.

VendAsta Technologies has partnered with MerchantCircle to bring reputation monitoring to thousands of businesses on the MerchantCircle platform.

VendAsta is an industry leader in reputation management and social media management tools for small to mid-sized local businesses. MerchantCircle is one of the largest online networks of local business owners in the US, referenced by millions of users seeking local services every month. To help businesses serve local consumers better, MerchantCircle also provides an array of digital products, which will now include VendAsta’s Reputation Monitoring.

“We are excited to add VendAsta to MerchantCircle’s offerings for small and medium-sized businesses. Their service is best in class and helps us to continue the mission of providing SMBs with the most impactful tools for managing and growing their businesses,” says Mike Wienick, EVP Reply!, GM MerchantCircle.

“MerchantCircle has built a great platform for local businesses and we couldn’t be happier to be working with the MerchantCircle team,” says Jeff Tomlin, VP of marketing at VendAsta. “Reputation and presence management represent foundational solutions for small business digital marketing. We’ve worked with the MerchantCircle team to create a simple process for their network of local businesses to monitor, manage and build their digital footprints. ”

Reputation monitoring allows small and medium businesses to track online listings, monitor social media mentions, reviews and ratings, and measure how they compare with their competition. The solution also allows users to engage with customers across multiple social networks from one dashboard.

About the Companies

With over 1.7 million member merchants, is the largest online network of its kind in the nation. With, local business owners gain access to marketing tools to boost their online visibility and find customers. When online reviews aren’t enough, consumers rely on to find the best merchants and deals, get expert advice and secure competitive quotes on local goods and services. In June 2011, was acquired by Reply! Inc., the leading marketplace for the acquisition of locally-targeted and category-specific consumer traffic.

About VendAsta Technologies:
VendAsta Technologies is a leader in digital marketing and brand management solutions for small to mid-sized local businesses. VendAsta provides white label solutions to media companies that work directly with local businesses, including online directional media companies, newspapers, broadcasters, SEO services, certified marketing representatives, web hosting providers and interactive agencies. VendAsta’s reputation and presence management platform includes Reputation Monitoring, Brand Analytics, Presence Builder, Social Marketing lead generation tools and Concierge CRM platforms to help manage and sell digital products. For more information, visit

Press Contacts:

Lynnet Cheong, Reply!, Inc.

VendAsta Technologies
Jeff Tomlin, Vice President of Marketing
1.306.220.2721 | jtomlin(at)vendasta(dot)com

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Jeff Tomlin

Kushal Sharma
since: 11/2008
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