Guildford, UK (PRWEB) July 10, 2014
Imagineer Systems, creators of the Academy Award-winning mocha® Planar Tracking technology, today released mocha Plus. “mocha Plus represents a new product category for Imagineer,” states Ross Shain, chief marketing officer, Imagineer Systems. “Now Adobe Creative Cloud customers have a clear distinction between mocha AE CC, which is bundled free with After Effects and Imagineer’s upgraded version, which adds advanced features and support for Premiere Pro. mocha Plus addresses the growing needs of freelance artists and editors, hitting the sweet spot between needing advanced capabilities like planar tracking and roto tools, and budgeting constraints. After Effects users will also gain significant features by upgrading the Adobe bundled mocha AE CC to mocha Plus, with a special upgrade price of just $195 that truly cannot be beaten.” Watch the mocha Plus 4 promo video.
Replacing Imagineer System’s mocha AE product, mocha Plus adds professional VFX modules including a 3D camera solver, lens correction tools for After Effects and support for copying and pasting mocha roto masks directly to the Premiere Pro timeline. mocha Plus also supports a multitude of compositing and NLE applications including recent versions of Adobe After Effects, Premiere Pro CC 2014, Apple Final Cut Pro and Motion, HitFilm, and Boris FX plug-ins.
“mocha Plus brings in loads of new features designed to make your day just that much better,” comments Ben Brownlee, Curious Turtle Professional Video. “The new keyboard shortcut profiles means that you don't have to make that mental leap when switching between applications - just match up your favorites and go. Working with Creative Cloud, the new export ability to Premiere Pro lets me take in multiple complex masks directly without round-tripping in After Effects. For tasks that can be done in the NLE, this means fewer files to manage, easier corrections and faster results. Boo-ya!”
Discover What’s New in mocha Plus
mocha Fan Favorite Features
Imagineer Systems has also released mocha Pro 4 today. For details on this product update, please visit: http://www.imagineersystems.com/products/mocha-pro/.
Members of the media are invited to review mocha Plus 4 from Imagineer Systems. To request a review license, please contact Anya Oskolkova at anya(at)zazilmediagroup(dot)com. For press images, please visit: http://dev.imagineersystems.com/company/press/.
Pricing and Availability
mocha Plus 4 is now available on Mac OS X and Windows. mocha Plus 4 supports recent versions of Adobe After Effects, Premiere Pro CC 2014, Apple Final Cut Pro v7, Apple Motion, HitFilm and Boris FX. Existing owners of mocha AE v3 can upgrade to mocha Plus 4 for just $95 USD. Adobe Creative Cloud subscribers can upgrade from the bundled mocha AE CC for just $195 USD; new users can purchase mocha Plus on the Imagineer Systems website for $245 USD.
Special promotion: all mocha 4 upgrades will be on sale for 20% off list prices for the month of July.
About mocha: Academy Award-Winning Technology
In February 2013, Imagineer Systems was honored by the Academy of Motion Pictures Arts and Sciences with a Scientific and Technical Award for mocha and its Planar Tracking technology. mocha was recognized for its robust tracking features and widespread adoption in the VFX industry.
Over the years, Imagineer’s mocha software has gained acclaimed notoriety within the film and video community for its ability to “motion track” problematic footage such as out of focus and marker-less areas helping enable a technique called “digital makeup” or “seamless effects.” Visual effects artists use planar tracking to magically transform actors and locations without requiring timely makeup sessions and expensive sets, allowing directors to make important creative decisions long after the performance has been captured. Capturing accurate movement is essential and mocha has been involved in some famous digital makeup examples such as the snake-like noseless Lord Voldemort in the Harry Potter films, replacing Mystique’s eyes in X-Men and helping Natalie Portman undergo an amazing transformation in Black Swan.
About Imagineer Systems
Imagineer Systems Ltd is the Academy Award-winning developer of visual effects solutions for film, video and broadcast post-production markets. Imagineer Systems has made its mark on such marquee Hollywood blockbuster productions as The Hobbit, Black Swan, The Amazing Spiderman, The Wolf of Wall Street, and the Harry Potter series. Imagineer’s desktop product line consists of mocha Pro™ - roto, planar tracking, compositing, and removal utility; mocha Plus™ - a planar tracking and roto utility designed for Adobe After Effects, Premiere Pro and Final Cut Pro users. Imagineer Systems was founded in 2000 and its headquarters is located in Guildford, United Kingdom.