Move Over Mainstream Cosmetics, Artisan Indie Nail Polish Brands are on the Rise and Aim to Stalk Cosmoprof North America Las Vegas, July 2014

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Countless emerging indie nail polish brand designers, retailers, bloggers and press will be converging from all parts of the globe to rub elbows and swap swag bags filled with the hottest trending nail polish products to hit today's online shelves. A "Shine & Social" meet and greet event is scheduled to take place on the eve of opening day of the Cosmoprof North America Las Vegas beauty trade show convention.

There's a new breed in town known as artisan indie nail polish crafters that have been taking the online world of nail polish by storm and are sure to be scoping out all of the newest products that the Cosmoprof beauty trade show exhibitors have to offer.

Say goodbye to your run-of-the-mill nail polish. The community of indie polish brand designer are continuously setting industry trends with some of the most captivating, bold and sometimes bazaar nail lacquers, taking a leading role in today's nail fashion and artistry.

Unlike the do-it-yourself hobbyist that dabbles here and there with eyeshadow pots and clear top coats, the indie polish designer works diligently day in and day out to meticulously craft the most eye catching shades and designs of the highest possible quality, with the use of highly stable, professional grade product formulations suitable for prolonged shelf life and consumer use.

The Shine & Social Event offers brand recognition opportunities for indie nail polish designers to flaunt their latest creations, while blog writers, press and retailers can discover the newest trending styles and shades. The event is being hosted by Jennifer Ivanov, founder and creator of Wonder Beauty Products and SuperChic Lacquer and is being held at the Four Seasons Press Lounge on Saturday, July 12, 2014 from 8-11PM located at 3960 So. Las Vegas Blvd., Las Vegas NV.

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jennifer ivanov

Jennifer Ivanov
since: 01/2010
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