Focus on the Coast Welcomes Men, Ink., Expanding Content and Reach

It’s a match made in publishing heaven. Focus on the Coast, Wilmington’s leading coastal lifestyle magazine, and Men, Ink. (MI), the region’s only men’s magazine, have formed a strategic partnership to give readers, advertisers, and event-goers alike, additional content through a special Focus on the Coast men’s section.

  • Share on TwitterShare on FacebookShare on Google+Share on LinkedInEmail a friend
Our readers and advertisers have asked for more men’s lifestyle content and perspective, and we’re pleased to be able to provide it through the unique voice of Men, Ink.

(PRWEB) July 09, 2014

It’s a match made in publishing heaven. Focus on the Coast, Wilmington’s leading coastal lifestyle magazine, and Men, Ink. (MI), the region’s only men’s magazine, have formed a strategic partnership to give readers, advertisers, and event-goers alike, additional content through a special Focus on the Coast men’s section.

“We’re very excited about this partnership,” said Laurel Maultsby, owner and publisher of Focus on the Coast, one of Wilmington’s most successful and longest running publications. “Our readers and advertisers have asked for more men’s lifestyle content and perspective, and we’re pleased to be able to provide it through the unique voice of Men, Ink.”

A Wilmington resident, Maultsby, started Focus on the Coast in 2000 and distributes 10,000 copies throughout New Hanover, Pender, and Brunswick counties per month. With the magazines new tagline release, “Inspiring you to love where you live,” Focus on the Coast continues to feature articles and photography on art and culture, food and wine, style and beauty, and coastal living.

Debuting in March 2012 and inspired by local resident David W. Frederiksen, Men, Ink. is a quarterly men’s lifestyle magazine exploring all dimensions of manhood, while encouraging men everywhere to "Be a Better Man."

“Men, Ink. is very grateful for this opportunity,” said David W. Frederiksen, publisher of Men, Ink. “Focus on the Coast is well-known for being bold, dynamic, and trend-setting, and we are both excited and honored to become part of this fine publishing tradition.”

This partnership means a special section within Focus on the Coast, which publishes monthly. The section will contain articles on a wide range of men’s lifestyle issues, including human interest, books, sports, local celebrity profiles, fashion, and bar and restaurant reviews. The special section will also promote Men, Ink.’s annual events platform, including its most recent MI’s Pints for Prostates 10K and annual Hecathlon.

“Men, Ink.’s presence will be a welcomed addition and dimension to Focus on the Coast,” said Maultsby. “We’re excited to discover more about and connect with our male readership in meaningful ways, while providing valuable, enriching, and entertaining content.”

For more about this partnership or to learn about advertising within the MI special section, please contact Elizabeth Peavy Tabor - elizabeth(at)focusonthecoast(dot)com or Laurel Maultsby - laurel(at)focusonthecoast(dot)com at Focus on the Coast.

Visit Focus on the Coast at focusonthecoast.com and Men, Ink. at menink.com.


Contact

  • Claire Dillard
    Bon's Eye Marketing
    +1 910-399-2700 Ext: 5
    Email