mBLAST Context Marketing Solutions Join Marketo LaunchPoint Ecosystem

Marketo customers now have easy access to mPACT’s real-time contextual insights to discover higher quality leads, improve conversion rates, increase upsell/cross-sell and reduce churn.

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“Introducing mPACT to the LaunchPoint ecosystem enables organizations to add the rocket fuel of real-time contextual insights to boost the ROI of their digital marketing programs,” said mBLAST CEO Mark Hatch.

Cambridge, MA (PRWEB) July 10, 2014

mBLAST, the leading context marketing solutions provider, today announced its mPACT solutions are now featured on the Marketo LaunchPoint TM ecosystem website, the most complete listing of marketing solutions and services. Marketo customers now have easy access to mPACT’s real-time contextual insights to discover higher quality leads, improve conversion rates, increase upsell/cross-sell and reduce churn.

mPACT provides real-time contextual insights on a company’s customers, prospects and influencers based on a comprehensive view of their online content, filtered by the topics that matter most to the company and ranked by each person’s influence within the target audience. The Marketo customer engagement platform paired with mPACT enables marketers to discover customers they never knew they had, deliver more relevant offers and close more sales before their competitors even know the prospects are looking.

“We are excited and honored to join the Marketo LaunchPoint ecosystem, the most comprehensive source of marketing applications and services available today,” said mBLAST CEO Mark Hatch. “Introducing mPACT to the LaunchPoint ecosystem enables organizations to add the rocket fuel of real-time contextual insights to boost the ROI of their digital marketing programs.”

About mBLAST
mPACT context marketing solutions are the fuel you need to boost the ROI of your digital marketing. mPACT provides real-time, contextual insights based on a comprehensive view of an individual’s online content, filtered by the topics you care about and ranked by their influence within your target audience – so you can optimize your lead discovery, customer segmentation, market research, and influencer engagement. mPACT contextual insights are easily integrated into your existing CRM, offer management, decisioning, marketing automation or ad management applications. mBLAST is headquartered in Cambridge, MA. For more information, visit http://www.mblast.com or contact us at info(at)mblast(dot)com.


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