Customers don’t owe us their loyalty. We have to earn it every day of every year.
Brooklyn, New York (PRWEB) July 10, 2014
“Customers don’t owe us their loyalty. We have to earn it every day of every year,” states Doug Wells, President of Mercedes-Benz of Brooklyn. “By implementing a Platinum Rewards Program, we are striving to add to the experience that sets our brand apart in the eyes of our customers and create a lasting bond for generations to come.”
Using the NCompassTrac cloud-based Loyalty Rewards Platform, Mercedes-Benz of Brooklyn is compiling and tracking points for each patron that can be used toward the purchase of service repairs, parts, accessories or even the purchase of a new vehicle. “In today’s competitive economy, technology and brick-and-mortar businesses often intersect or even compete for a customer base. It is important to recognize all of these aspects as having an impact on the customer experience,” adds Kevin Cooper, CEO NCompassTrac. “Rewards programs are a great way to bridge that gap and honor clients for their patronage and loyalty."
According to a study conducted by Bain and Company, many businesses misread customers and consequently miss the mark when it comes to customer satisfaction and retention. This misconception leads to complacency toward what drives repeat business.
Not so for Mercedes-Benz of Brooklyn. “It’s not by mistake that many people look for their ideal Mercedes-Benz in Brooklyn with our team of highly trained individuals who are passionate about delivering exceptional customer service and assisting guests to discover what it means to own a Mercedes-Benz luxury car,” states Wells.
Related links:
Listen to an interview on BLOOMBERG RADIO
Listen to Doug Wells on BLOOMBERG RADIO
About Mercedes-Benz of Brooklyn:
Mercedes-Benz of Brooklyn is known for delivering world-renowned service and salesmanship to a legendary city, and for being deeply ingrained in the culture of Brooklyn—from its staff that includes locals from surrounding areas such as Staten Island and Brooklyn, to its ongoing community involvement.
NCompassTrac LLC is a leading software technology company located in Laguna Hills, California, with over 60 years of expertise in enterprise software that builds cloud-based computing solutions for the automotive, power sports, and event markets that make a positive economic impact on the way companies work.