San Francisco, CA (PRWEB) July 10, 2014
Prism Skylabs today announced Prism 2, a major update to its award-winning cloud video platform, bringing retailers and other businesses new tools to manage and enhance customers’ in-store experience. Prism 2 includes advanced image search, reporting, and collaboration features designed to make it even easier to optimize real-world commerce.
“Helping businesses make sense of a visual world is what Prism is all about,” said Stephen Russell, CEO and Founder of Prism Skylabs. “We built Prism 2 from the ground up to be even more intuitive and understandable.”
Prism gives managers vision across their enterprise and delivers insight into the hands of employees who need it most. It brings the full in-store environment to retailers’ mobile devices and laptops, enabling real-time A/B testing of store design, remote auditing of brands and merchandise, and a comprehensive understanding of customer traffic and product interaction.
“Having this type of data in my brick-and-mortar stores is priceless,” said Joe Lezon, CTO of Alex and Ani. “It moves the needle and makes an impact on the business as a whole.”
New features announced in Prism 2 include:
> Stunning Look and Feel: Completely redesigned, intuitive, consumer-style app for merchandising, auditing, and business intelligence.
> Camera Browsing, Search, and Comparison: Audit and merchandise stores for a fraction of the time and cost it would take for an on-site visit.
> Global Store Dashboard: Provides an immediate understanding of store performance, trends, and outliers.
> Enterprise Reporting: Count customers and measure customer conversion at the floor, department, or even display level.
> API: Prism’s data and images can be incorporated into existing business intelligence systems.
Prism is a unique cloud service transforms any video camera into a business intelligence tool that can be accessed from any device. Retailers large and small, as well as other customers, use Prism’s platform to remotely audit, manage, and optimize their real-world businesses from anywhere on any device.
Visit http://www.prism.com to learn more or request a demo.