London, UK (PRWEB UK) 11 July 2014
Leading social customer service platform Conversocial today announces the appointment of Julian Johns as VP EMEA to drive continued expansion in the UK and Europe.
Conversocial, which helps companies manage the fast growing volume of questions and complaints they are receiving through social media platforms like Facebook and Twitter, now counts almost 200 enterprise customers (including Barclaycard, Marks & Spencer, Nationwide and Tesco), processing hundreds of thousands of responses every month.
Johns joins Conversocial from LogMeIn, a leading provider of SaaS-based solutions for the contact center headquartered in Boston, where he was the Enterprise Sales Director EMEA. With more than 15 years’ experience, Johns has a track record in building and leading successful sales organisations that deliver real value for customers of all sizes. He joins the global leadership team at Conversocial, responsible for leading all commercial operations across EMEA.
“Julian’s experience in the enterprise contact center space is invaluable as more and more major companies recognise the need to deeply integrate social media into their customer service teams,” said Joshua March, founder & CEO of Conversocial, who is based in New York. “His leadership will be fundamental to our continued rapid growth in the UK, and as we begin to develop key European markets.”
Recent research by Forrester, commissioned by Conversocial, found that 67% of companies believe that social customer service is the most pressing short-term priority for contact centres in the UK and US. Since launching in 2010, Conversocial has helped hundreds of brands shift the ownership of social media from marketing to the contact centre to help drive improvements to the customer experience over social media.
“I’m really excited to be joining the team behind Conversocial,” said Johns. “Social media is becoming the next major customer service channel, already responsible for 10% of incoming service volume for many major companies. I’m looking forward to driving Conversocial’s mission, taking social into the contact center, across Europe.”
Conversocial is a cloud solution that helps businesses to efficiently and securely manage customer service on social media at a large scale. Conversocial powers enterprise social customer service for hundreds of brands worldwide including Alton Towers, Argos, Barclaycard, Hertz, Tesco, Volkswagen and many more. Conversocial is a Facebook Preferred Marketing Developer, Instagram Platform Developer, and Twitter Certified Product.