With 5 Best of Category wins for our client HEINEKEN USA, this is wonderful validation that we selected the right print and marketing logistics partner.
New York, NY (PRWEB) July 17, 2014
At this year’s Neographics 2014 Power of Print Competition, Geometry Global, HEINEKEN USA and The Standard Group, had an amazing repeat performance. Competing against hundreds of entries from printing and graphic firms throughout PA, NJ and DE, Geometry Global, HEINEKEN USA and The Standard Group received 1 Franklin Awards for Excellence and 5 of the coveted Best of Category Awards, including:
- Best of Category for Brochures, 4+ Colors
- Best of Category for Point-of-Purchase Counter/Shelf
- Best of Category for Point-of-Purchase Other
- Best of Category for Point-of-Purchase, Hanging/Wall/Window
- Best of Category for Single Sheet, 4+ Color
“We compete annually in the Neographics to demonstrate the wonderful creative work by our customers and the precise print execution by our production team,” stated Scott Vaughn, The Standard Group’s CEO. “We are so honored to have achieved the most Best of Category Awards by any company at this year’s Neographics. This is a testament to our company’s G7 color and print management process and our team’s ability to produce effective print and marketing communication. I’m extremely proud of our talented and cohesive team.”
At this year’s Neographics, The Standard Group’s customer, Geometry Global and its advertising client, HEINEKEN USA, had an exceptional performance with 5 Best of Categories and 1 Franklin Award for Excellence. “We partner with The Standard Group for our print and logistics solutions because of their innovative production team and their relentless pursuit for print excellence,” said Donna Scarpelli, Associate Director of Production for Geometry Global. She continued. “They help us to develop engaging and thought-provoking point-of-purchase and displays that drive sales for our client’s brands, particularly HEINEKEN USA. With 5 Best of Category wins for our client HEINEKEN USA, this is wonderful validation that we selected the right print and marketing logistics partner.”
The Neographics 2014 Power of Print Competition is one of the nation's largest regional graphic communications contests in which graphic arts, packaging, converting, design and publishing excellence is selected and showcased. The Neographics is a contest dedicated to recognizing and rewarding quality and service within the print industry. The call for entries is sent to more than 6,000 companies including printing and graphic firms throughout Pennsylvania, New Jersey and Delaware. Judging occurs over several days by teams of judges. They look at number of colors, press size and printing process to determine winners for overall design, successful completion, prepress preparation and finishing. The Neographics winners are finally selected and recognized based on the quality, service and finished product as well as how the job fulfills its intended goal.
About The Standard Group:
Founded in 1895, The Standard Group is a print and marketing logistics leader located in central Pennsylvania. The company strives to simplify the art of communication for its customers by understanding their business and needs and helping them deliver their message to the marketplace via the best channel, whether through total print, digital media, personalized marketing, promotions, or mailing & fulfillment services. The company has a rich tradition of excellence and an unwavering commitment to customer service. The Standard Group’s experience with variable data, web-to-print, 1:1 marketing technologies and marketing automation serves a unique and varied client base ranging from small non-profit organizations to large Fortune 500 companies. For more information on The Standard Group, visit http://www.standardgroup.com.
About HEINEKEN USA:
HEINEKEN USA Inc., the nation's leading upscale beer importer, is a subsidiary of Heineken International BV, the world's most international brewer. European brands imported into the U.S. include Heineken, the world's most international beer brand, Strongbow Hard Apple Ciders, Desperados, Amstel Light, and Newcastle Brown Ale. HEINEKEN USA also imports the Dos Equis Franchise, Tecate Franchise, Sol, Indio, Carta Blanca and Bohemia brands from Mexico. For the latest information on our company and brands, follow us on Twitter @HeinekenUSACorp, or visit HEINEKENUSA.com.
About Geometry Global:
Geometry Global, the largest and most geographically complete activation agency, was created by the merger of G2, OgilvyAction and JWTAction to provide brand marketers with a unique solution for an unmet need: Precision Activation. This proprietary approach focuses on identifying the exact blend of context and content that influences consumer behavior, and transforming big creative ideas into effective business growth drivers. With a team of 4000 experts in 56 markets, the global network develops highly compelling marketing programs -- informed by data and insights - connecting people with brands at precisely the right times, in the right places, and right ways -- making a measurable difference to their clients' business. For more information, visit http://www.geometry.com.