Carfolks & Autosoft Offer Dealers $3.6 Million in Digital Marketing Services

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Autosoft is inviting their 2,000 dealer customers to leverage the complete Carfolks.com customer loyalty and employee retention marketing solutions program for a trial period at no monthly cost for the service. These digital marketing services are valued at $3.6 million.

Customers are looking for auto dealers they can trust. Auto retailers who truly care about the customer experience and retaining employees are turning to the Carfolks.com marketing solution.

To show how powerful the Carfolks.com solution is for auto retailers, Carfolks is giving away $3.6 million of their digital marketing services to 2,000 Autosoft dealership customers. Carfolks, the only automotive retailer and sales professional community providing transparency and customer reviews unfiltered by auto dealers has established an alliance with a leading dealer management system (DMS) provider Autosoft, Inc. (http://www.autosoftyoudrive.com).

Like Facebook, Carfolks provides a free individual page for every automotive sales person in the United States and Canada to build their professional brand and to help differentiate auto dealers from their competitors.

Autosoft with a network of 2,000 dealers in the United States and Canada is offering all of their dealer customers the ability to utilize the Carfolks Reputation Marketing solution for 90 days at no cost to them for the monthly service. With standard fees of $600 a month that means Carfolks and Autosoft are offering digital marketing and social media services that are valued at $3.6 million.

Mark Dubis, President of Carfolks.com said, "We know of no automotive DMS provider who directly or indirectly has offered their clients millions of dollars of free digital services. Autosoft has a loyal dealer user base that is customer focused and appreciates the quality and value that Autosoft provides to them. I believe many of their dealers will sign up for this trial offer and leverage all the social, video, and review tools we offer to make them stand out in the market."

These engagement tools generate positive organic word-of-mouth advertising to bring consumers into the dealership, and create a mechanism to recognize and retain good employees. The Carfolks program piggybacks on existing advertising placements, so the dealership sees no increase in their traditional marketing budget. Additionally the program helps the dealer manage operational expenses by reducing employee turnover.

“The partnership will provide Autosoft customers with tools to raise their online visibility, strengthen brand loyalty, and reduce expenses for training and hiring of employees,” said Christopher Morris, Senior Vice President of Business Development for Autosoft. "We are pleased to have Carfolks as a partner in our FLEX Connect data access program." Morris continued, “To kick off our partnership, Carfolks is offering a special introductory offer for Autosoft customers, so that they can try the solution free for a limited trial period.”

Jeff Sprague, Executive Vice President of Carfolks and a former dealer principal of Chrysler, Nissan and GM franchises in New England said, “The good news is that while most folks in the auto industry do a great job of working with their customers, auto shoppers commonly focus on the negative comments. We make it simple for happy customers to share their experience in about 30 seconds, and these validated reviews are posted instantly on the Carfolks.com website to enhance transparency. Consumers are looking for auto dealers they can trust and Carfolks provides social proof that a dealer provides a great buying or service experience."

Autosoft dealers who want to sign up for the Carfolks Free Trial program can call (216) 712-6712 for information. http://bit.ly/carfolkspromo

About Carfolks.com
Carfolks, based in Lakewood, Ohio, is the only automotive retailer and sales professional community providing transparency and customer reviews unfiltered by auto dealers. Like Facebook, Carfolks provides a free individual page for every automotive sales person in the United States and Canada to build their professional brand and to help differentiate auto dealers from their competitors. All new vehicle dealers are listed in the Carfolks directory and consumers can visit Carfolks to post comments about their dealership experience.

For more information, call Mark R. Dubis at 216-712-6712, email; mark.dubis(at)carfolks(dot)net; or visit the web site at: http://www.carfolks.com.

About Autosoft, Inc.
Autosoft, Inc. is a market leading dealer management systems provider for automotive dealers. Celebrating twenty-five years in the industry, Autosoft has a customer base of more 2,000 dealerships and 30,000 plus users in the U.S. and Canada. Autosoft is committed to delivering industry leading customer service and support that result in higher efficiency and profitability for dealerships. For more information about Autosoft; call 844-888-8200, email; sales(at)autosoft-asi(dot)com, or visit the web site at http://www.autosoftyoudrive.com.

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