The industry is expected to perform well as per capita disposable income grows and the price of cotton declines.
New York, NY (PRWEB) July 16, 2014
Over the five years to 2014, the Lingerie, Swimwear and Bridal Stores industry faced tough conditions. Industry operators primarily sell domestically manufactured and imported lingerie, swimwear and bridal gowns; these items fall in the category of discretionary purchases, and spending on such items generally declines in periods of economic uncertainty. Over the past five years, per capita disposable income in Canada grew at an annualized rate of 0.4%, which is one of its slowest growth rates in recent years. Furthermore, per capita disposable income fell 0.3% in 2010, declining for the first time since 2003. According to IBISWorld Analyst Zeeshan Haider, “The volatility in the price of cotton compounded the woes of industry operators, as it increased their purchasing costs while they remained unable to pass on these increases to consumers.” In line with a global slowdown in the sale of industry items, as mentioned by Just-Style in its report on lingerie sales in 2012, revenue growth also slowed down for industry operators in Canada. Consequently, IBISWorld expects industry revenue to grow at an annualized rate of 0.7% to $2.4 billion over the five years to 2014, which is much slower than is traditionally associated with this industry.
Appreciation of the Canadian dollar is one of the factors that helped this industry to remain afloat. While international trade for this industry is recorded at the upstream manufacturing level, most of the products sold by industry operators are imported and are manufactured in low-cost economies such as China, Indonesia, Malaysia, Vietnam and Cambodia. Over the past five years, the Canadian-dollar effective exchange rate (CERI), which measures the value of Canada's currency against its major trading partners, grew at an annualized rate of 0.9%. “The CERI's appreciation reduced the price of foreign goods for Canadian consumers and countered some of the falling demand for industry products,” says Zeeshan.
The industry is expected to perform much better over the five years to 2019. Over this period, per capita disposable income is expected to grow, which will boost consumer spending on discretionary items. The world price of cotton is also expected to decline over the five years to 2019, which will reduce costs for industry operators. Nonetheless, IBISWorld expects the industry to consolidate over this period as specialty stores take market share away from traditional brands.
For more information, visit IBISWorld’s Office Lingerie, Swimwear and Bridal in Canada industry report page.
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IBISWorld industry Report Key Topics
Lingerie, Swimwear and Bridal industry operators retail specialized collections of clothing, bridal wear, costumes, lingerie, swimwear and uniforms. These items are procured from domestic and foreign manufacturers and wholesalers. Industry operators also provide basic tailoring services such as hemming and alteration of sleeves and inseams. This industry does not include general sales of apparel and athletic uniforms.
Key External Drivers
Industry Life Cycle
Products & Markets
Products & Services
Globalization & Trade
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry
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