AAA/CAA Chooses SmartAction as a Preferred Supplier of Artificial Intelligence-Based Voice Self-Service

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SmartAction chosen as a AAA/CAA Preferred Supplier as a result of proven success for AAA/CAA member clubs.

SmartAction, the premier provider of artificial intelligence voice self-service, announced today they have been named a preferred supplier for both AAA and The Canadian Automobile Association (CAA). Together, AAA and CAA provide automotive membership services to more than 54 million members across North America. SmartAction will provide AAA and CAA’s federation of regional motor clubs the ability to utilize Intelligent Voice Automation (IVA™) in their member support centers.

SmartAction has successfully served several member clubs in the U.S. and Canada for more than two years. SmartAction’s effectiveness in improving customer service, reducing operational costs using its unique artificial intelligence solution, ease of implementation, and collaborative support team were all crucial to securing the expansion of this relationship. As a direct result of SmartAction’s Intelligent Voice Automation, AAA and CAA clients have seen significant cost savings and witnessed consistently high member satisfaction ratings.

"Selecting AAA preferred suppliers is an exhaustive process,” said Patricia Basiliere-Kleinfeldt, Director of Quality and Education, AAA. “We seek companies that provide solutions that keep pace with rapidly-changing technology, address our unique needs, and exceed member expectations. Implementing SmartAction’s artificial intelligence technology will enable AAA to more efficiently service the nearly 30 million members we rescue at the roadside every year.”

“We are thrilled they chose us. I believe our collaboration with AAA and CAA has already proven to be mutually beneficial as we continue to expand and improve our technology. We have some exciting new artificial intelligence developments in the pipeline, and this partnership will give us a boost to get there very quickly," said Mike Vanca, Senior Vice President of Operations at SmartAction.

Recently, Mike Vanca presented attendees of the 2014 AAA/CAA Automotive Conference with ways to successfully implement new technology applications for roadside assistance, and gave an overview of future developments in voice-enabled self-service during an invitation-only workshop titled, “Evolution of the Contact Center.”

About SmartAction:

SmartAction offers one-of-a-kind Artificial Intelligence (AI) voice self-service for medium to large businesses. We use a cloud-based technology grounded in purpose-driven Artificial Intelligence that utilizes Natural Language speech capabilities as a means to complete self-service calls. Commonly used for providing customer service, our Intelligent Voice Automation technology allows companies to handle complex customer interactions with an intuitive, resourceful, and cognizant AI agent.

Learn more at or call 888-882-9520.

About AAA:

As North America's largest motoring and leisure travel organization, AAA provides more than 54 million members with travel, insurance, financial, and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers.

AAA clubs can be visited on the Internet at

About The Canadian Automobile Association (CAA):

CAA is a federation of nine clubs, providing more than 6 million members with exceptional roadside assistance, complete automotive and travel services, member savings, and comprehensive insurance services. CAA also advocates on issues of concern to its members, including road safety, the environment, mobility, infrastructure, and consumer protection.

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Nicole Manos
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since: 09/2010
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