Our OMMA awards now include native advertising to evaluate these executions on their ability to serve clients, consumers and publishers alike.
New York, NY (PRWEB) July 22, 2014
Created by MediaPost in 2006, the OMMA Awards is an international competition established to honor agencies, advertisers and websites that push the potential of online creative.
The OMMA Awards celebrate the year's most innovative and brilliant digital work across 66 categories within three disciplines: Online Advertising Creativity, Integrated Online Campaigns and Web Site Excellence. Previous winners have included Reebok FitList by Spotify, the OREO Blackout Tweet by 360i, and the Ray Donovan NY Times App Takeover by Showtime Networks.
This year, OMMA introduces two categories for Native Advertising -- Single Execution and Campaign.
Kenneth Fadner, Chairman, said MediaPost has included them “…to recognize that this marketing tactic is here to stay, and to evaluate these executions on their ability to serve clients, consumers and publishers alike."
The 2014 OMMA Award winners will be announced during Advertising Week on Wednesday, October 1st, 2014 with a ceremony and dinner at the New York Hilton in Times Square.
Final Entry Deadline: August 8, 2014
Finalists Notified: Early September
Awards Dinner & Ceremony: Wednesday, October 1, 2014
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