Woodbury, NY (PRWEB) July 21, 2014
Once again, AriZona Beverages is introducing a beverage industry first. Defining a new category, AriZona Oak Reserve will be the first tea steeped with real American Oak to hit the market. After a family trip to Napa where the Vultaggio’s toured wineries, the owners were fascinated by the Oak barrel aging process and wondered what that same process would bring to tea. The result: a refreshing new artisanal iced tea with the subtle complexity of a barrel-aged brew.
AriZona Oak Reserve is 100% natural, brewed with American Oak Chips and is available in three flavors: Unsweetened, Lightly Sweetened and Lemon. Unsweetened contains zero calories per serving and connoisseurs will love its sophisticated tea notes and smooth oaky finish. Lightly Sweetened and Lemon are only 30 calories per serving and contain a harmonious combination of subtle sweetness from honey, cane sugar and pure maple sugar.
Oak Reserve stays true to theme with a one-of-a-kind oak barrel inspired bottle. Attention to detail was priority—from the wood appearance down to the wax seal and small rivets along the bottle. The line will be available in the NY metro-area and will roll out nationally throughout the year. The suggested retail price is $1.75 - $2.00 per 20.5oz bottle.
For more information on AriZona Oak Reserve #AZOakTea or any other AriZona product, please visit http://www.drinkarizona.com.
AriZona Beverages, founded in Brooklyn, N.Y. in 1992, is proud to be a family owned and operated American company. AriZona’s mission is to offer top quality beverages in uniquely designed packages that are accessible and affordable. AriZona Beverages — makers of the number one ready-to-drink Iced Tea in America — holds a unique position in the global beverage industry with its iconic $0.99 big can and “keeping it real” no frills approach to the consumer market. AriZona never pays for glitzy advertising campaigns to gain consumer loyalty and is constantly ahead of the curve, carving out trends without the use of focus groups and market research. With a loyal following across various demographics, AriZona pulls its own inspiration from its fierce social media following and devoted fan base. To learn more about the AriZona, please visit drinkarizona.com; Facebook: AriZonaIcedTea; Twitter/Instagram/Pinterest: @DrinkAriZona
For more information contact:
Jennifer Smith, Director of Communications: Jennifer(at)drinkarizona(dot)com, 516.812.0208, Twitter: @smithnyla