Parker MINI of Little Rock and The Computer Hut Partner for Opening

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Computer Hut helps Arkansas’ first MINI dealership quickly achieve highest level of IT performance.

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'The Computer Hut has been great to work with. They are extremely professional, responsive, and willing to take on new challenges under tight deadlines,' said Randy Parsley, Operations Manager for Parker Auto Group.

When it came time to launch Arkansas’ first MINI dealership, Parker MINI of Little Rock found themselves with a laundry list of IT tasks to complete to ensure that the dealership was fully able to quickly and completely serve customers on opening day. By partnering with Little Rock based IT services firm The Computer Hut, Parker MINI of Little Rock now has access to the fast, reliable and secure IT and network infrastructure necessary to deliver the “Dare to be Different” customer experience MINI is known for.

Not only is Parker MINI of Little Rock the first dealership of its kind in Arkansas, but they’re also part of the rapidly growing Parker Automotive Group. Parker MINI of Little Rock joins a group of dealerships with complex IT needs, ranging from server updates to manufacturer requirements so they can securely share information.

“While working feverishly to get the store opened, we realized just how complex our IT needs have become. We needed someone to help ensure that all of our operations and communications were accurate and reliable so we could focus on the many aspects of opening a brand new dealership,” said Jessica Parker-Casey, Parker Audi Service & Parts Director. “The Computer Hut was on site the day we called them, and they have really come through to help us achieve a successful opening.”

“The Computer Hut has been great to work with. They are extremely professional, responsive, and willing to take on new challenges under tight deadlines,” said Randy Parsley, Operations Manager for Parker Automotive. “They are great at looking out for our interests and helping us give our customers the best possible experience in this brand new facility.”

“We are thrilled to be working with Parker MINI of Little Rock to successfully launch such a distinctive brand in Arkansas,” said Chris Bates, CEO and President of The Computer Hut. “As businesses like Parker expand rapidly, it’s our job to help them keep up with technology and make sure their network, hardware, software and services work well together and perform accurately. We work every day at The Computer Hut to give our customers the technology tools they need so they can focus on their businesses and keep their customers happy.”

Through their work together, Parker MINI and The Computer Hut have ensured that. MINI owners – both new and existing – can rely on having a great experience when visiting the highly visible and distinctive Markham and Chenal location in west Little Rock.

About The Computer Hut

With locations in Central and Northwest Arkansas, The Computer Hut was founded in 1992 to help Arkansas businesses maximize the return on their information technology investment. The Computer Hut excels in its delivery of quick, responsive and professional IT services for complex businesses through a personal service approach, aligning the right capabilities with the customer’s needs, and never forgetting that it is a privilege to have and keep our customers’ respect and business as their IT partner. More information is available at

About Parker Automotive Group

The Parker Automotive Group has been family owned and operated since 1967 and proudly serves the distinctive and exclusive brands of Audi, Cadillac, Lexus and Arkansas’ first MINI dealership. With focus on great customer service and attention to detail, all Parker Automotive dealerships strive to exceed customer expectations every day. It’s this commitment to excellence that has resulted in industry-leading customer satisfaction results for both sales and service. More information is available at and

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Mark Fortune
Fortune Marketing LLC
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