Gruv Introduces Virtual Wine Locker

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Virtual Wine Locker launches in San Francisco offering 20-50% off pre-purchased bottles of wine at restaurants throughout the city

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'Our vast inventory affords visitors the ability to effortlessly order bottles of wine to their favorites restaurants at exclusive price points,' says Sonal Sahai, Founder and CEO of Gruv.

The Bay Area is populated with noteworthy restaurants and outlets serving world-class wines to the most discerning palates. This crowded field of riches can easily overwhelm the everyday consumer. Enter Gruv's Wine Locker; created to upgrade the dining experience, turning even the casual drinker into the connoisseur, an ordinary evening out into a memorable VIP-worthy extravaganza.

"Our vast inventory affords visitors the ability to effortlessly order bottles of wine to their favorites restaurants at exclusive price points. Never before has so much information been presented to the purchaser including vintage, winemaker notes, chef-suggested pairings, all in one streamlined resource," says Sonal Sahai, Founder and CEO of Gruv.

And the Wine Locker does much more than simply encourage high-end wine consumption. It promotes an informed consumer, fully integrating gourmet dining with viticultural expertise in a curated manner.

"Gifting is also a key component of the Wine Locker experience. Purchased bottles can be given to friends and family who will receive an e-mail notification that they have a bottle of wine waiting for them at a specific restaurant," continues Sahai.

Bottles ordered on the site are presented at the table as diners are seated by the host. The server introduces the wine, asking if it is to be opened immediately or saved for later in the evening thus encouraging increased restaurant sales.

We are excited to debut this new and unique concept in our home city, regarded as America’s viticultural and technological epicenter. The Wine Locker firmly plants itself at the crossroads.

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Sonal Sahai
Gruv
+1 (415) 794-8510
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Grüv.net
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