The explosive growth of smartphones and tablets, augmented by consumers’ embrace of anytime, anywhere banking, has led to a tipping point in the widespread adoption of mobile banking by an increasing number of banking customers.
Boston, MA (PRWEB) July 23, 2014
In new research, The Emergence of Digital Banking, Mercator Advisory Group reviews the transformation occurring within financial institutions as they leverage the power of online and mobile banking solutions.
“The explosive growth of smartphones and tablets, augmented by consumers’ embrace of anytime, anywhere banking, has led to a tipping point in the widespread adoption of mobile banking by an increasing number of banking customers,” comments Ed O’Brien, director of Mercator Advisory Group’s Banking Channels Advisory Service and author of the report.
Highlights of this report include:
- Mercator Advisory Group U.S. consumer survey data on rising ownership smartphones, use of smartphone and tablet banking, use of mobile banking, shift of banking activities from computer to mobile
- Description of the evolution of digital banking capabilities from basic account balance information and limited transfers between primary accounts to include most the transactions traditionally handled by tellers and other full-service personnel within bank branches
- Traditional and evolving functionality in online, mobile, and tablet banking
- Online and mobile services at leading U.S. banks with retail operations
This research note is 10 pages long and has 9 exhibits.
Members of Mercator Advisory Group Banking Channels Advisory Service have access to this report as well as the upcoming research for the year ahead, presentations, analyst access and other membership benefits.
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About Mercator Advisory Group
Mercator Advisory Group is the leading, independent research and advisory services firm exclusively focused on the payments and banking industries. We deliver pragmatic and timely research and advice designed to help our clients uncover the most lucrative opportunities to maximize revenue growth and contain costs. Our clients range from the world's largest payment issuers, acquirers, processors, merchants and associations to leading technology providers and investors. Mercator Advisory Group is also the publisher of the online payments and banking news and information portal PaymentsJournal.com.