VisionWare Placed in Top Technology Category by Leading Analyst Firm

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VisionWare, a leading provider of Master Data Management, today announced that the company was ranked as a top spot vendor for MDM technology in The Information Difference's "The MDM Landscape Q2 2014". Thirteen MDM vendors were selected for inclusion in the annual round-up.

It is great to retain a top spot for technology in Master Data Management.

According to the report the Master Data Management (MDM) market in the past year showed continued growth, confirming it as one of the fastest growing enterprise software markets. The report estimates that the MDM software market was worth $1.16 billion, reflecting annual growth of 9%. One of the key trends reported was that many MDM efforts begin in a relatively low-key area of the business, as a toe in the water before organisations broaden out to deal with more volatile master data domains.

VisionWare recognises this trend and offers a phased approach to collaborative MDM. Their Vue360 suite lets you master data to get the single view, verify data using reference data, govern data through synchronisation techniques and explore data using visual technology - all through CRM or other operational systems.

“It is great to retain a top spot for technology in Master Data Management,” said Ross McIntosh, COO at VisionWare. “Our investment and continued innovation ensures that VisionWare will continue to be at the forefront of our customer successes. Our MDM product suite and data related services are continually expanding to further help our customers achieve tangible benefits for their key business priorities and initiatives.”

About VisionWare
VisionWare is a Master Data Management (MDM) Company. Their MDM solutions enable organisations in sectors including Public Sector, Insurance and Healthcare to create, maintain and leverage a single, trusted, shareable 'view of the truth' to support business improvement.

The Vue360 suite delivers the information insight that allows organisations to fully understand data relating to customers, organisations, staff, facilities and other critical entities. Organisations can Master data to get the single view, Verify data using reference data, Govern data through synchronisation techniques and Explore data using visual technology - All through CRM or other operational systems.

VisionWare's customers span across North America and the UK. For the last eight years, VisionWare has achieved industry recognition in the Gartner Magic Quadrant for MDM of Customer Data and in the Information Difference MDM Landscape. Founded in 1998, VisionWare is headquartered in Glasgow, Scotland and has offices in Newton MA. For more information, visit

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