Smaller companies may be shut out from rebate eligibility by bigger issuers. Regional and second tier issuers don’t have deep pockets to be able to offer smaller programs cash incentives for spend. This has caused a resurgence of commercial card rewards.
Boston, MA (PRWEB) July 31, 2014
In the last few years, smaller companies with smaller programs working with regional and second tier commercial card issuers began a resurgence of offering and adopting corporate card with reward programs. Mercator Advisory Group's newest research note, Middle Market Creates a Renaissance for Commercial Card Rewards, examines how in a competitive commercial card landscape, offering corporate card with a reward program provides a point of differentiation as well as a means for issuers to reward their smaller spending clients.
Smaller companies with smaller programs are mostly shut out from rebate eligibility by the bigger issuers, according to this research from Mercator Advisory Group’s Commercial and Enterprise Payments Advisory Service. Additionally, regional and second tier issuers don’t have deep enough pockets to be able offer smaller programs cash incentives for spend. This has caused a resurgence of commercial card rewards.
Highlights of the report include:
- The inner workings of a reward program
- Issuers’ offerings
- Should companies opt for reward programs
- Rewards vs. rebates
- Outlook for future rewards adoption
The report is 9 pages long and contains 4 exhibits.
Companies mentioned in this research note include Chase, J.P. Morgan, MasterCard, U.S. Bank, Visa.
Members of Mercator Advisory Group's Commercial and Enterprise Payments Advisory Service have access to this report as well as the upcoming research for the year ahead, presentations, analyst access and other membership benefits.
Please visit us online at http://www.mercatoradvisorygroup.com.
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About Mercator Advisory Group
Mercator Advisory Group is the leading, independent research and advisory services firm exclusively focused on the payments and banking industries. We deliver pragmatic and timely research and advice designed to help our clients uncover the most lucrative opportunities to maximize revenue growth and contain costs. Our clients range from the world's largest payment issuers, acquirers, processors, merchants and associations to leading technology providers and investors. Mercator Advisory Group is also the publisher of the online payments and banking news and information portal PaymentsJournal.com.