Vocus Announces “Writing Rules in PR” Webinar With Ann Handley

ClickZ co-founder and MarketingProfs chief content officer will teach attendees how to write for PR success

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Beltsville, Maryland (PRWEB) August 07, 2014

Vocus, Inc., a leading provider of cloud-based public relations and marketing software, today announced its “Writing Rules in PR” webinar featuring author, ClickZ co-founder and MarketingProfs Chief Content Officer Ann Handley, which streams live on August 20 at 2 p.m. ET.

This instructional, hour-long session led by the “Everybody Writes” and “Content Rules” author will focus on why writing is fundamental for public relations success, even in a world full of gifs and memes.

In a time-challenged world dominated by short and snappy, click-bait headlines, is quality writing still important? Handley will teach attendees how to choose words well, write with economy, style and honest empathy, and tell a true story well. During her webinar, attendees will discover why writing still matters and how to write content that audiences won’t be able to resist.

All Vocus webinars are free and open to the public. Register for the webinar by clicking here. On-demand replays of the webinar are available to registered attendees. An archive of recent webinars is located at http://www.vocus.com/resources/webinars-events.

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About Vocus
Vocus provides leading cloud-based public relations and marketing software that enables companies to acquire and retain customers. The company offers products and services to help clients attract and engage prospects, nurture and convert customers, and measure and improve marketing effectiveness. More than 16,000 annual subscription customers across a wide variety of industries use Vocus software. The company is headquartered in Beltsville, MD with offices in North America, Europe and Asia. For more information, visit http://www.vocus.com or call (800) 345-5572.