Nuanced Media Releases Article, "RFP How To- But Do You Really Need One?"

The article explains how the RFP process works for creative agencies and discusses RFP alternatives used by agencies. However, for those that still need an RFP, the Nuanced Media RFP How To Toolkit is offered for download.

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A number of web design agencies have developed their own RFP processes for handling new clients and establishing the best course of action to create a successful relationship.

Tucson, AZ (PRWEB) August 08, 2014

Nuanced Media, experts in web design and digital marketing have released the article, “RFP How To- But Do You Really Need One?”.

RFP’s often come littered with stipulations that limit web design agencies’ expertise. The RFP process bypasses initial relationship building between an agency and a client, which can hinder the agency’s ability to fully understand what the client needs from a website or marketing campaign. Thus, a number of web design agencies have developed their own processes for handling new clients and establishing the best course of action to take. Many of these processes seek to comprehensively explore a company, researching how it operates, its competitive advantages, and any other unique business aspects that it offers.

Nuanced Media’s article: “RFP How To- But Do You Really Need One?” explores the necessity (or lack thereof) of RFP’s. The article explains how the RFP process works for creative agencies and points out problems that can hurt the progress and success of the business relationship. It also explores different strategies used by creative agencies to replace the formal RFP process, including Nuanced Media’s discovery process.

About Nuanced Media

Nuanced Media is a digital marketing, web development and graphic design firm. The company specializes in strategic, multilayer marketing campaigns and efficiently crafted, user-friendly websites. Based in Tucson, the company has 70+ clients internationally. For more information, please view Nuanced Media.


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