Amber Ridinger McLaughlin Expands Her Highly Acclaimed Skincare Line, Lumière de Vie®

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Announced at Market America | SHOP.COM 2014 International Convention, Lumière de Vie Needle-Free Serum is a new, blockbuster product in the popular skincare line.

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Beauty and fashion expert Amber Ridinger McLaughlin has expanded her widely successful Lumière de Vie line to include a new breakthrough serum.

“The Lumière de Vie brand continues to evolve to meet the needs of women of all ages,” McLaughlin said. “Women want to capture the fountain of youth. The new Lumière de Vie Needle-Free Serum helps skin look firmer, reduces the appearance of wrinkles, provides a rapid tightening effect for taut-looking skin, calms and soothes sensitive skin and hydrates for a smoother and more supple look.” McLaughlin adds, “Hydration is an important factor when it comes to having smoother-looking skin, and some of the serum’s key ingredients help to kick-start hydration.”

Lumière de Vie Needle-Free Serum is gentle, lightweight and concentrated. "A little goes a long way with this serum,” McLaughlin says.

McLaughlin, who for years managed her own skin conditions by using countless costly crèmes, developed Lumière de Vie to offer the highest-quality skincare products to the masses at an affordable price. Since its launch, thousands of satisfied customers have taken to social media to praise the brand, calling it “very impressive,” “amazingly nourishing,” “just what my face needed to breathe again,” and “the most incredible experience my skin has ever had.”

Lumière de Vie Needle-Free Serum is available exclusively through SHOP.COM and

Amber Ridinger McLaughlin was raised under a model of entrepreneurship, hard work and dedication. She has been recognized by national media outlets including Access Hollywood, Geraldo At Large, and The New York Times, among others, for her passion and experience in the beauty, social shopping, and fashion worlds, with particular emphasis on her unique and forward-thinking take.

Her opinions and stylish trends have been featured in the pages of prominent publications and websites including Teen People, Inside Edition, People en Espanol, Access Hollywood, Ocean Drive Magazine, Haute Living, The Miami Herald,,, and An advocate for healthy living and lifestyle, Amber launched Lumiere de Vie, the next generation of skin care aimed at helping and preventing skin issues for individuals of all ages and skin types. After the success of Lumiere de Vie, Amber and her husband Duane McLaughlin developed DNA Miracles™ and DNA Miracles™ Natural a series of body care and wellness products for babies and children. As new parents, Amber and Duane are very particular about the products they used on their new baby and were not satisfied with the products available on the market. Knowing there were other parents wanting high-quality, all natural products, they developed the line formulated with the safest natural ingredients that they and other parents would be comfortable using on their little miracles.

Market America, Inc. is a product brokerage and Internet marketing company that specializes in One-to-One Marketing. Its mission is to provide a robust business system for entrepreneurs, while providing consumers a better way to shop. Headquartered in Greensboro, NC, the company was founded in 1992 by President and CEO JR Ridinger and has generated $4.3 billion in accumulated sales. Market America employs nearly 700 people globally with operations in the United States, Canada, Taiwan, Hong Kong, Australia, United Kingdom and Mexico. Through the company’s shopping website, SHOP.COM, consumers have access to over 40 million products, including Market America exclusive brands and thousands of top retail brands. By combining Market America’s entrepreneurial business model with SHOP.COM’s powerful comparative shopping engine, Cashback program, Hot Deals, social shopping integration and countless other features, the company has become the ultimate online shopping destination.

For more information, visit or http://www.SHOP.COM.

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Gigi Ordonez-Burns
Market America | SHOP.COM
+1 (336) 389-5824
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Renee Towell
Market America | SHOP.COM
(646) 574-0613
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