Kansas City, MO (PRWEB) August 11, 2014
Daniel Pink on What Drives an Entrepreneur
Many people think entrepreneurs start a business for one reason: to make money. This couldn’t be further from the truth for most entrepreneurs and startup-minded business owners. New York Times best-selling author Daniel Pink discusses the three factors that actually drive an entrepreneur:
- Problem solving: seeing a problem in the marketplace and being driven to solve it
- Autonomy: a desire to have control over their company and personal lives
- Authenticity: a want to have their business be a reflection of themselves
Craig Wortmann on Why Founders Don’t Need Professional Sales People Right Away
If entrepreneurs can’t even sell their own product or service, then they shouldn’t expect professional sales people to do the trick. Kauffman Founders School expert Craig Wortmann explains this common misconception and walks through the three steps to the entrepreneurial sales model:
- Target: research and filter customers
- Execute: assure qualifications, knock out proposals and reset expectations
- Analyze: manage relationships and measure results
Find more information about the Entrepreneurial Sales Model here.
About Kauffman Founders School
The online education program is housed on the Kauffman Foundation's Entrepreneurship.org web platform, which offers resources, educational information and tools for entrepreneurs. It can be accessed at http://www.KauffmanFoundersSchool.org or via http://www.Entrepreneurship.org.