When Devitt acquired Screentrade from Lloyds TSB we knew that we needed to capitalise on the strong Screentrade brand recognition.
London (PRWEB UK) 18 August 2014
William Hughes, Managing Director of Devitt, said: "Screentrade launched as the UK's first online insurance broker and quickly made its name as a powerful online brand. When Devitt acquired Screentrade from Lloyds TSB we knew that we needed to capitalise on the strong Screentrade brand recognition. We have worked with CDL to again deliver an online customer journey that's ahead of the competition."
CDL has developed mobile-optimised websites for the Screentrade brand, featuring responsive liquid layouts, designed to display equally well on the UK's most popular tablet and smartphone devices. The websites also promote a faster quotation process, with features including vehicle lookup data to automatically populate vehicle details and intelligent, dynamic question sets.
Nigel Phillips, Commercial Director of CDL, said: "We have seen a phenomenal rate of growth in the number of customers using smartphones or tablet devices to complete insurance quotes on websites powered by CDL. By working with Devitt to cater for this shift towards mobile, we're helping them position Screentrade to meet the needs of modern digital consumers."
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Note to editors:
Devitt Insurance Services Ltd has over 75 years’ experience in the insurance industry. They now look after the insurance interests of over 115,000 customers, working with a panel of top UK insurers to find the most suitable and cost-effective product. To find out more about Devitt or to get a quote for your motorbike, car, van, business or dealership visit http://www.devittinsurance.com or call them free on 0808 178 7094.