San Jose, CA (PRWEB) August 19, 2014
Techaisle’s recent SMB Cloud computing adoption survey of 1455 US SMBs shows that hybrid cloud is gaining momentum in small businesses, and is becoming entrenched in the mid-market businesses. According to the survey, hybrid cloud is currently being used by 18 percent of cloud-using SMBs and will be the approach of choice for 28 percent in 2015, an increase of 56 percent. Similarly, Hybrid Cloud accounts for 32 percent of cloud using mid-market businesses today, and is expected to capture a similar proportion of new spending in 2015.
The survey data also reveals that use of “hybrid-only” cloud is expected to increase by 87 percent, the proportion of SMBs using a combination of private and hybrid is expected to grow by over 100 percent and use of all three of public/private/hybrid cloud is expected to increase by an even higher percent.
Even SMBs that are pursuing Public or Private Clouds are ripe for Hybrid cloud in the future. In small businesses, survey shows that 50 percent of those planning new cloud initiatives in 2015 are looking to implement private cloud – in effect, using internal infrastructure to deliver on-demand services. However, these small businesses will most likely hit the limit of their internal resources and bridge to external cloud.
Techaisle survey data further shows that trust in public cloud is leaping within mid-market businesses with 44 percent anticipating use of public cloud in 2015 - up from 27 percent currently – typically for workloads including customer service, hosted VoIP, collaboration, marketing automation and business intelligence. These mid-market businesses are also looking to improve integration and manageability by connecting Public cloud workloads with internal systems creating an inevitable move to Hybrid cloud.
Small businesses (1-99 employees)
42 percent of small businesses are currently using only private cloud, less than 20 percent are using only public cloud and a small percent of small businesses are using only a hybrid approach connecting public and private clouds. This means that their cloud usage journey to date has consisted of using internal resources to deliver on-demand services.
Survey data also reveals that many small businesses are using more than one cloud approach. 15 percent are using both public and private cloud for discrete purposes and not configured as part of a single delivery infrastructure. Relatively small proportions of small businesses are using private and hybrid or public and hybrid. Segmentation of survey data reveals that small businesses using all three of public, private and hybrid clouds have an average of 43 employees and four locations making them noticeably larger than other small businesses.
Mid-market businesses (100-999 employees)
Techaisle SMB cloud survey also shows that less than 40 percent of cloud-using mid-market businesses rely on a single delivery approach for cloud. 25 percent use only private cloud and one-third use two different delivery approaches, with the most common being a combination of private and hybrid cloud or private/public cloud. 30 percent of cloud-using mid-market firms surveyed report that they have currently deployed all three of public, private and hybrid cloud. Unlike small businesses, these mid-market businesses are smaller is size than those using a single delivery method but they tend to have a higher number of locations.
Final Techaisle Take
Survey data suggests that selection of a Public vs. Private vs. Hybrid Cloud strategy is not a “religious issue” and that SMBs are selecting the best approach for their requirements and they change approaches in response to changing business needs. The decision to use one two or three cloud delivery models is also a result of IT finding that the best way to use cloud across a wider range of business requirements is to deploy a wider range of clouds.
"Although Hybrid Cloud is gaining momentum within SMBs, cloud suppliers should carefully consider the use cases for whichever of public, private and/or hybrid they are promoting, and to stress the ways in which the approach is optimal for the business requirement," says Anurag Agrawal, Analyst, Techaisle. SMBs are committing to workloads first before Public or Private or Hybrid cloud selection.
Detailed data and analysis is available in individual country reports 360 on SMB & Mid-Market Cloud Computing Adoption Trends.
Techaisle is an SMB IT Market Research and Industry Analyst organization. Techaisle was founded on the premise that Go-to-Market strategies require insightful research, flexible data, and deeper analysis. Understanding the value of data consistency across markets to inform strategic planning, Techaisle has remained holistic in its approach to insights and provides globally consistent SMB and Channels analysis across geographies. Techaisle's insights are built on strong data-driven foundation. To achieve its objectives, Techaisle conducts surveys with SMBs and channels to understand market trends, opportunities, buying behavior, purchase intent, business issues and IT priorities. Techaisle's SMB and Channel partner studies cover cloud computing, managed services, mobility, collaboration, virtualization, business intelligence, analytics, big data, networking and data centers. Techaisle offers its clients Syndicated Research, Custom Primary Research, Consulting Engagement, Competitive Intelligence, Segmentation and Predictive Analytics services. For more information on Techaisle or its global products/services, please visit http://www.techaisle.com, and our blogs at http://www.techaisle.com/blog .
Techaisle was founded by Anurag Agrawal, a veteran market research executive with more than 25 years in the IT industry. As an analyst, he focuses on the SMB market and channel partner segments. He writes on and advises IT vendors and channel partners on cloud computing, routes to market, emerging technologies, mobility, big data, the state of the SMB market and channel dynamics. Previously Agrawal headed Gartner's Worldwide Research Operations. He began his career with IDC and is credited with launching IDC's quarterly tracker research. He is frequently referred to as SMBGuru.