(PRWEB) August 19, 2014
The desktop alert software, DeskAlerts has confirmed today that it has released a new video alerts module. The announcement comes on the back of a series of multimedia developments in recent months and is part of DeskAlerts continuous series of improvements to its platform and the user experience.
The addition of the DeskAlerts video alerts module, which is brand new to DeskAlerts for August 2014, is driven by recent findings which point to the growth of video as a primary communication channel. In a whitepaper commissioned by SpotXchange and compiled by Forrester Consulting Thought Leadership, analysts confirmed that the growth of video was surpassing almost all other mediums, with the format finding new favor in most areas of daily life. It cited a study that found that 70% of US adults had watched at least one video online in the last month, with more and more consumers spending a greater amount of their time watching online video than ever before. Other statistics support this, with The Global and Mail reporting that video content marketing has been widely embraced by businesses of all sizes, with 78% stating that they consider the creation of their own branded video content to be of future importance for their marketing.
Speaking as the new DeskAlerts video module was announced, Roman Toporkov, Developer at DeskAlerts said, “With video rapidly gaining ground online, it is becoming an increasingly interesting method of communication. We know that many users prefer the format of video to alternate mediums such as email or SMS message and in fact, the Performics Life on Demand 2012 Summary Deck says that humans interact with video content twice as much as they do with other mediums. In light of this, it makes perfect sense – and great business sense – to consider video as a communication method, not just with customers but for the purposes of internal corporate communications. With the new video module released this week, DeskAlerts makes this possible.”
The DeskAlerts video alerts module has myriad potential uses within companies of all sizes and in any industry sector. Perhaps most significantly, it can be used to establish a company culture that values video. With many users discovered to have more of an interest in and confirmed to interact more with video than with traditional communication channels such as email or SMS message, the use of the DeskAlerts video module is of specific interest to organizations working to increase employee engagement or introduce more effective communication channels internally.
Roman Toporkov, Developer at DeskAlerts said, “Numerous studies show that video is a highly effective communication channel. This can be transitioned to a corporate setting with great effect. The new DeskAlerts module has many potential uses and developing more of a corporate video culture to allow any size of business to move with the times is one of them.
“This could begin with a slow introduction of video communications or a training session or seminar which outlines the real and tangible benefits for employees embracing the medium. We know that many CEOs see video as an increasingly important medium so the DeskAlerts feature is a clear step towards harnessing the power of video for business around the world.”
A second potential use of the new DeskAlerts video module is to encourage employees to create videos themselves. Nurturing this mindset can range from ensuring employees have the tools necessary to make video creation a breeze - such as issuing a video enabled smartphone and emphasizing the new video capabilities of DeskAlerts - to make video creation a part of everyday life with the setting of such tasks.
Clients using DeskAlerts desktop messaging software can easily distribute video messages to key staff members via the intuitive web-based interface. The just introduced DeskAlerts video alerts module supports all main video formats automatically for complete ease of use. This means those issuing corporate communications internally or using DeskAlerts video module to send engaging information or important notifications to colleagues can embed videos right to the desktop alert with the added ability to play the video itself automatically.
For those wanting to use video as part of their corporate communications, the new video module by the enterprise messaging systems means users can record their own video message using a webcam right in the DeskAlerts Console. It can then be sent to the desired recipients in a few clicks.
Any video sent via the DeskAlerts notification software can be saved to the receiving PC to play later.
To find out more about using DeskAlerts and to order visit http://www.alert-software.com.
About DeskAlerts: DeskAlerts is the only alert solution that works in technologically and geographically diverse networks. It is a completely web-based solution that can be used to send desktop alerts and news updates to any employee within your organization, improving communications and productivity with a more efficient communication strategy than traditional email alone. View the DeskAlerts video to find out more.