Memphis, TN (PRWEB) August 18, 2014
Today, Progressive Medical and PMSI officially adopt their new name, Helios, and debut their new brand identity at the opening of the 69th Annual Workers' Compensation Educational Conference (WCEC) at the Orlando World Center Marriott in Orlando, FL. The workers’ compensation and auto no-fault specialty services companies merged back in October 2013.
This change is the latest in the rebranding process that will continue throughout 2014. Helios will now appear in place of Progressive Medical and PMSI on press announcements and other corporate materials.
“Our new name, logo, and mark are the result of a deliberate process involving extensive research. We selected each element for its strong representation of our brand, the vigor in which we operate, and our overall positive disposition. Similarly, each captures our passion, focus, and intensity for delivering value to our customers beyond transactional savings and doing what’s right,” remarked H. Barry Jarnigan, chief marketing officer.
Over the next few months, the company will deploy an orderly brand rollout plan, as it will take some time to rebrand every product, service, and client-facing resource. Consequently, stakeholders will encounter the Progressive Medical and PMSI brands until the transition is complete.
About Helios:
Helios, the new name for the powerful combination of Progressive Medical and PMSI, is bringing the focus of workers’ compensation and auto-no fault pharmacy benefit management, ancillary services, and settlement solutions back to where it belongs – the injured party. Along with a new name come a passion, focus, and intensity on delivering value beyond just the transactional savings for which we excel. To learn how our creative and innovative tools, expertise, and industry leadership can help your business shine, visit http://www.firstfilltosettlement.com.