Direct Response Symposium: Chargebacks911 Executives to Attend Electronic Retailing Association (ERA) D2C Conference in Las Vegas

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Chargebacks911 announces that its representatives will be attending the upcoming Electronic Retailing Association (ERA) Conference in Las Vegas, Nevada to glean data on proposed solutions to direct response best practices.

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Our business practices have always been a collaborative effort based on our knowledge, the advice of fellow industry leaders and our clients’ concerns—we seek out feedback in order to streamline our procedures.

Officials from Chargebacks911 have announced that they will be attending the Electronic Retailing Association’s (ERA) 2014 ERA D2C Convention to be held in Las Vegas, Nevada on September 16-18. The conference aims to foster prospective business leads, provide premier business growth education sessions and most importantly, offer a forum in which to network with industry leaders in direct response, which Chargebacks911 Co-Founder Monica Eaton-Cardone says is key in assisting her company in its effort to re-establish a relationship between buyers and sellers in regards to chargeback disputes.

According to its website, the ERA is the “only trade association in the U.S. and internationally that represents leaders of the direct-to-consumer marketplace, which includes members that maximize revenues through direct-to-consumer marketing on television, online, mobile and on radio.” Its annual ERA DSC Convention hosts a reported “3,400 of the leading direct response industry professionals” – presenting an opportunity for Eaton-Cardone, along with her fellow Chargebacks911 executives, to network and potentially forge partnerships with industry associates.

Several well-regarded industry professionals will be in attendance, including keynote speaker Sukhinder Singh Cassidy, Founder and Chairman of shopping website Joyus. Cassidy will apprise attendees of her experiences and best practices on how video commerce is shaping the world of content and online commerce. Eaton-Cardone maintains that the knowledge gleaned from the conference will assist Chargebacks911 in its mission: to free the valuable resources and energies monopolized by chargebacks through providing a turn-key, simple solution that handles the charge dispute process in its entirety.

“Attending the conference will give [Chargebacks911] an invaluable opportunity to listen to the issues facing direct response and provide proposed solutions from industry leaders,” Eaton-Cardone said. ”Our business practices have always been a collaborative effort based on our knowledge, the advice of fellow industry leaders and our clients’ concerns—we seek out feedback in order to streamline our procedures.”

Chargebacks 911 was created by Eaton-Cardone, herself a former online retailer plagued with friendly fraud, in order to provide solutions to merchants’ chargeback issues. After her own trial and error in experiences with chargeback issues, she formed Chargebacks911 to provide fast and reliable services that not only help to recoup the loss of funds as a result of increasing chargebacks, but to also curb future chargebacks so that merchants retain all processing abilities.

Rather than sticking with the old adage, “the customer is always right,” Chargebacks911 surveys chargeback customers to find out the real reason behind their chargeback claims—and sometimes, the reasoning isn’t in line with what chargebacks were created for, and the fault lies with the consumer, per Eaton-Cardone.

Chargebacks911 specializes in servicing merchants and the majority of banking institutions in mitigating chargeback disputes. The company has expanded its gross processing dollars to over $50 million per month for a variety of industries, including cosmetics and skin care, insurance and educational programs, private and public entities, healthcare companies, online dating sites, travel, insurance, retail merchandise, and bid sites.

Chargebacks911 officials are available for speaking opportunities. For more information about Chargebacks911 and its services, visit

About Global Risk Technologies and Chargebacks911:

Global Risk Technologies is most known for their role in payment processing solutions that cater to each side of the value chain: and The firm is headquartered in Tampa Bay, Florida with offices in Ireland and Atlanta. They have approximately 350 employees worldwide and currently manage over 150MM in transactions each month, with clients located in the US and Europe.

Chargebacks911 is a division of Global Risk Technologies that focuses on chargeback mitigation and risk management. Chargebacks911 was developed specifically for merchants to offer immediate aid through proprietary technology and provide the necessary function that gives merchants the freedom to focus on their core competency and optimize their in-house skill set. They specialize in servicing Internet merchants and acquiring banks, offering dispute response solutions and deep analytics. Chargebacks911 works with their client base to help them keep dispute rates down and retain their ability to accept credit cards. For more information, visit

1.“About.” N.p., n.d. Web. 18 Aug. 2014.

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Karla Jo Helms
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