San Francisco, CA (PRWEB) September 03, 2014
The South Korean search market is booming and, according to a recent study by Webcertain, the mobile internet traffic in Korea exceeds the global average. Online purchases are up 50% since 2007 and spending in Korea is at an all time high of 172547.50 KRW Billion or $167 Billion US, according to reports by The Bank of Korea. (Via http://www.tradingeconomics.com/south-korea/consumer-spending.) With 37% of Koreans buying and using mobile devices, international brands will need a way to track digital marketing efforts, keywords, and KPIs in this expanding global market.
Today GinzaMetrics, a pioneer in the science of findability on the web, announces the availability of their enterprise SEO and content marketing platform on Korean search engines. The company is increasing its support for the Asian marketplace by adding Daum, Naver, and Google Korea to its suite of search engines that already includes support in China, Japan, and Russia (Baidu, Sogou, Qihoo, and Yandex). The latest release makes GinzaMetrics the best option for marketers involved in the global economy or looking to expand into Asian markets.
The expansion in the Asian economy is driving many companies to develop their brands in the increasingly expanding global markets. Ginzametrics continues its trend of creating a development roadmap based on customer needs. Entirely customizable, the analytics and marketing platform can be set up on any new or existing customer site for one or all of the popular Asian search engines.
“We recognize the need to provide service in expanding markets,” stated Ray Grieselhuber, CEO of GinzaMetrics, “Our clients, specifically, have been wanting more access in Asian markets and recognize South Korea as an important commerce opportunity for their brands.”
This announcement comes just days after GinzaMetrics announced the availability of a first-of its-kind feature, Audience Insights. The Audience Insights feature is GinzaMetrics’ answer to the growing content marketing trend. Now, users can stay ahead in the marketplace by automatically tracking the web presence of their competitors. The first of its kind, this feature allows content marketers to be the first in their market to provide the content and thought leadership for their audience. The feature will automatically discover social networks, offsite content, and audience data for competitor sites.
GinzaMetrics is a multi-national company pioneering the science of findability. Designed to meet the needs of any size organization, GinzaMetrics is uniquely positioned to provide marketing strategy to the marketplace with customizable tools, KPI management, and recommendation features. A provider of SaaS analytics, the GinzaMetrics platform provides daily updates and recommendations that go beyond web presence management to help companies and individuals meet marketing and business goals. Founded by Ray Grieselhuber in 2010, GinzaMetrics is an international company headquartered in San Francisco, California with offices in Dallas and Tokyo. GinzaMetrics has received funding through Y Combinator, 500 Startups and a number of angel investors.