Music Choice Continues On Demand Program 'Hit Or Miss' With Anjali World

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Encourages Active Social Engagement from Fans

Anjali World to be featured on Music Choice.

Anjali World says: “There’s no greater gift you can give a girl than the permission to be herself."

Music Choice, the #1 free video on demand music provider, is continuing its pilot program called “Hit Or Miss.” The program is an amazing opportunity for new artists with dedicated fan bases to win a slot on Music Choice On Demand, which would make their music video available on cable television to Music Choice’s 54 million VOD subscribed households.

The first female singer to participate in the program is scientist and conservationist Anjali World. Anjali World’s new music video “We Turn Up” will be available on Music Choice On Demand from September 1 to September 14, 2014 for its two-week trial run.

The rising pop star will also appear on this week’s episode of Music Choice Play’s “You & A,” with Music Choice host Clare Galterio on Saturday, August 30 at 12 PM ET where she will premiere her new music video.

Anjali World says, “There’s no greater gift you can give a girl than the permission to be herself."

The “Hit Or Miss” pilot program will make an artist’s music video available for a two-week trial run. During that time, Music Choice and the artists themselves will engage with fans to drive them to watch the video on Music Choice On Demand. Each view essentially counts as a “vote” to keep the video available On Demand. The video’s performance will be evaluated at the end of a two-week period; videos which earn significant engagement from their fans will remain available on Music Choice On Demand after that point.

For more information on Music Choice, visit

About Anjali World:
My name is Anjali World, I'm a rhythmic pop artist and philanthropist from the Bay Area. I recently released my first single ft French Montana and started a non profit for protecting endangered species called Jaws and Paws. Music is my passion but my purpose has always been giving back and saving animals, so all my music proceeds go back into endangered species conservation. Thanks so much for featuring my music and supporting my cause, I hope you enjoy the world premiere of my video!

About Music Choice:
Music Choice, the multi-platform video and music network, delivers its music programming to millions of consumers nationwide through their televisions, online and mobile devices. Music Choice programs dozens of uninterrupted music channels; produces originals that feature today’s hottest established and emerging artists; offers thousands of music videos; and launched Music Choice Play, the music video, lifestyle and entertainment network for Millennials. For additional information log on to | Twitter: @MusicChoice | Facebook:

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Josefa Paganuzzi
Music Choice
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