The Hydr8or Lands with a Great Aplomb

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Crafticup, Inc. Introduces Football Shaped Souvenir Cup for Football Fans. The long awaited ‘The Hydr8or’, a most unique football shaped sports drink bottle made its debut on Thursday, August 28, 2014.

Crafticup Incorporated, a South Carolina chartered company, unveiled ‘The Hydr8or’. The Hydr8or is a football shaped drink-ware for cold beverages. It is refillable, with a cap in the shape of a miniature football helmet that can twist off or swivel on a hinge to allow access to the contents.

Fans can carry their drinks using a symmetrically interwoven handle that makes this 32 oz. bottle surprisingly very light. They can choose to take it with them in their cars, trucks, RVs or even their boats because the base is contoured to fit into vehicle cup holders.

According to Kirian Obioha, the company president and inventor of The Hydr8or, “The spill proof option is perhaps, the best feature of this unique souvenir piece. Fans can now drink their beverages, without the fear of spillage, or worst case scenarios, wear them during those moments when they jump and cheer at those exciting intervals during the games.”

The Hydr8or souvenir cup is a patented product; US Patent No. D710.165. It is licensed and will ONLY be made available in very limited quantities this football season, for South Carolina Gamecocks and Clemson Tiger fans. The Hydr8or will be available at Barnes & Noble stores on both school’s campuses, inside Williams Brice Stadium and Clemson’s Memorial Stadium, very soon. But, The Hydr8or cups are already selling fast online at:, and at stations outside the stadiums on game days.

Fan Experience
Football fans are sounding off on ‘The Hydr8or’ souvenir sports cup. To say that the product has received overwhelming approval would be an understatement. Here are what some of the fans are saying:

“Looks like a perfect tailgating cup for Death Valley – Can’t wait to show it off at the games. It will be a big hit, no doubt!” - D. McCarthy, Clemson fan.

“The Hydr8tor is one of the best sports cups I have ever seen. I love the flip-straw feature and the fact that I can have cold or hot drinks and, of course, support my team! My friends are jealous!” - Brian Gilmore

“The Hydr8tor is the perfect souvenir for the fan who wants to remember a special game. Its excellent design is both practical and attractive. I especially liked the flip open top and the cup holder sized base.” - K. Brinkmann

Fans of The Hydr8or pose for photo at product launch.

“I saw a prototype of the Crafticup recently, and I think the designs are great. I look forward to buying a Clemson cup at Death Valley this fall!” – A. Folk – Clemson Tiger Fan

“I love it! I think I want 20 of them for my family and friends! – C. Byrd, Florida Gator fan.

“It is a HIT, must buy item in the sporting world!” - Billy Abrams – Auburn #1 fan

Well it doesn’t stop there. Additional reactions include, "The Hydr8or is truly unique..., What is that? I have NEVER seen anything like it before. Man it is Soooo Cooool..., The Hydr8or is really the unrivaled sports souvenir drink bottle...," and on, and on.

And here is the final reaction from the makers of The Hydr8or, “Don't take other’s words for it. Get your hands on your very own, ‘The Hydr8or’ souvenir sports bottle today, and tell us what you think!”
For inquiries on this new product, or to schedule an interview, please contact Kirian Obioha.

Phone - 803-360-7200. E-mail: kiriano(at)crafticup(dot)com. Mails: P.O. Box 7672 Columbia, SC 29202

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Kirian Obioha
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